1. The Living Labs in the EU Innovation Policy
Jean-Pierre Euzen
Head of Sector, Living Labs
New Infrastructure Paradigms and Experimental Facilities
Information Society and Media Directorate-General European Commission

2. Facts & Figures
Europe represents 32% of the world ICT market (demand) but only supplies 22% of the world market
In Europe, businesses created after 1985 represent only ~15% of total R&D expenditure
Only 5% of the European companies which are now in the world top-1000 in terms of market capitalization were created after 1980
In Europe, private investments in R&D is ~35 B€/year, 60% lower than the US
Yearly investments by venture capital and business angels is ~5 B€, against 30 B€ in the US
In the EU, <2 B€/year is spent on pre-commercial procurement of ICT R&D (US: ~50 B€/year)
Relatively few world-recognised ICT poles of excellence in Europe

3. Open Innovation for Services
Open innovation captures creativity of users
Open innovation increases the social and intellectual capital of the community
Open innovation sites (e.g. Living Labs) are the „site“ for this creative commons capital
Network of innovation environments enables development of functional interoperability of eServices
Network enables pan-European solutions
eServices “best suited“ for open innovation environments in real world settings:
Need for high dynamics, multidisciplinarity
Different maturity levels of technology and society merging
New co-creation processes of eServices; user-driven configurations

4. European Clusters of World Classe
Communication on the role of clusters in Innovation and Competitiveness
Memorandum on European Clusters
Launch of a pilot initiative
Coordination UE – MS – Regions
European Cluster Policy Group

5. Open Innovation in EC DG-INFSO
Emerging and growing, both on public and private sector
Strategic Industrial Group established in DG Information Society and Media to advise in EU policy and strategy (IBM, Philips, Intel, HP, SAP, Orange, BT, Nokia..)
Much in line with Lead Market Initiative of the EU
Research programme open/neutral
European Network of Living Labs (ENoLL)
I2010 policy initiative
Support from the EU Presidencies
Three Waves

6. Open Innovation in EC Towards world-class clusters in EU (ENTR)
Design as a driver of user-centred innovation (ENTR)
Communication on Future of Transport (TREN)
OISPG to advise INFSO in EU policy and strategy (IBM, Philips, Intel, HP, SAP, Orange, BT, Nokia..)
ICT FP7 WP : user-driven open innovation
European Network of Living Labs (ENoLL)
I2010 policy initiative
Support from the EU Presidencies
Three Waves

7. ENoLL basis in i2010 policy I2010 Communication and Staff Report
2nd cluster on Innovation and investment in research : “Strengthening Innovation and Investment in ICT research to promote growth and more and better jobs” reads :
“Developing a European Network of Living Labs in the concept of eWork, providing services of large deployment to the industry, bringing technology test-beds into real-life user environments.”
I2010 Second Annual Report
Launch of a European Network of Living Labs, : The European Network of Living Labs creates a platform where firms, public authorities and citizens can work together on developing and testing new technologies, business models and services in real-life contexts.
The ultimate aim is to set up a new European Innovation Infrastructure where users play an active role in innovation.
In launching the partnership for growth and jobs as a new start for the Lisbon strategy, the 2005 Spring European Council called knowledge and innovation the engines of sustainable growth and stated that it is essential to build a fully inclusive information society, based on the widespread use of information and communication technologies (ICT) in public services, SMEs and households.
Information and communication technologies are a powerful driver of growth and employment. A quarter of EU GDP growth and 40% of productivity growth are due to ICT. Differences in economic performances between industrialised countries are largely explained by the level of ICT investment, research, and use, and by the competitiveness of information society and media industries[1]. ICT services, skills, media and content are a growing part of the economy and society.
In recent years, ICT developments have gained pace to arrive at the threshold of massive growth in information society and media, made possible by widespread fast communications, connecting multiple devices. Traditional content (such as films, video, music) is now available in digital formats, and new services that are ‘born digital’, such as interactive software, are emerging. The digital convergence of information society and media services, networks and devices is finally becoming an everyday reality: ICT will become smarter, smaller, safer, faster, always connected and easier to use, with content moving to three-dimensional multimedia formats.
Proactive policies are needed to respond to the fundamental changes in technology. Digital convergence requires policy convergence and a willingness to adapt regulatory frameworks where needed so they are consistent with the emerging digital economy.
The Commission proposes a new strategic framework, i2010 – European Information Society 2010, laying out broad policy orientations. It promotes an open and competitive digital economy and emphasises ICT as a driver of inclusion and quality of life. A key element of the renewed Lisbon partnership for growth and jobs, i2010 will build towards an integrated approach to information society and audio-visual media policies in the EU.
Drawing on a comprehensive analysis of information society challenges and drawing on wide stakeholder consultation on previous initiatives and instruments[2], the Commission proposes three priorities for Europe’s information society and media policies:
i) The completion of a Single European Information Space which promotes an open and competitive internal market for information society and media;
ii) Strengthening Innovation and Investment in ICT research to promote growth and more and better jobs;
iii) Achieving an Inclusive European Information Society that promotes growth and jobs in a manner that is consistent with sustainable development and that prioritises better public services and quality of life.
The following sections outline the objectives of i2010 and the key activities, which are fully integrated and consistent with the new Lisbon governance cycle.
[1] The services of the information society and media industries were already described in the 1998 Green Paper on convergence of the telecommunications, media and information technology sectors and the implications for regulation towards an information society approach (COM(97)623) and, taking into account new developments, in the 2003 Communication on the Future of European Regulatory Audiovisual Policy (COM(2003)784). These services reflect the convergence now taking place between electronic communications services, information society services and broadcasting services and the emergence of new content services resulting therefrom.
[2] I.e. the eEurope initiatives and the communication on the future of European audiovisual regulatory policy, COM(2003) 784 3

11. 3rd Wave Living Lab ENoLL Members
Country
evolaris Mobile Living Lab
Austria
Digital Spaces Living Lab
Bulgaria
Virtual Services and Open Innovation
Digital Living Lab Espoo
Finland
Owela Open Web Lab
HumanTech LivingLab
Living Lab for Design and Services
Nokiareena Living Lab - NALLI
Suupohja Living Lab
Tampere Central Region Living Lab TCR-LL (short name)
Integrative Usage Lab (IUL)
France
3D Living Innovation
TPMed Lab
Issy-les-Moulineaux Medialand
Autonom’IS Limousin (Innovative Solutions for Autonomy)
Gargas INITIA - TIC
GREATER PARIS REGION LIVING LAB
Ambient Assisted Living Environment
Germany
WILL – Workability and Innovation LivingLab
EXPERIMENTAL FACTORY MAGDEBURG
iRegion Karlsruhe - creating the net economy
Nuremberg Mobile Application Centre for Elderly and Disabled (NuMAC)
Thessaly Living Lab
Greece
LIFENET
Centre for Sustainable Technologies (CST)
Ireland
FILAS - SPACE2LAND
Italy
Lunigiana Amica
Italy
Leaning Lab
Telemedicine Living Lab
Living Piemonte
Euro-Mediterranean Initiative for Technology and Innovation (EuroMedITI)
Malta
Living Lab Malta
Amsterdam Living Lab
Netherlands
The RECORD online Living Lab
Norway
Wireless Trondheim Living Lab
Lighting Living Lab
Portugal
FIAPAL Living Lab
LIVING LAB SALUD ANDALUCÍA
Spain
Río Nacimiento Living Lab (RioNLL)
InnovaLab
SMART-HOUSES LIVING LAB MADRID
Madrid4Inclusion
SENIORLAB – Living Lab for Robotics in an Ageing Society
Segovia Tech Living Lab
Citilab Cornellà
VILANOLAB.
LAB
Barcelona Digital Cluster TIC
guifi.net
TCM Lab
Experimental Centre of Ambient Intelligence Services and Applications
Airport Living Lab
Sweden

12. 3rd Wave Living Labs Affiliated to ENoLL
Innovation Cultures
Sweden
Malmö New Media Living Lab
The Swedish Living Lab on Vehicle and Transport ICT
Halmstad Living Lab
Living Labs Øresund
Swiss Open Laboratory for E-Tourism (SOLET)
Switzerland
Ecologies for learning in distributed project teams
Cybermoor UK
Birmingham Communities Building Capacity (CBC)
Sunderland Living Lab
ConnectMK – Living Lab for Milton Keynes
Hull Service Transformation Laboratory
KWest Research
Social Informatics Lab (SILab)
CONNECTED NOTTINGHAM
3rd Wave Living Labs Affiliated to ENoLL
Country
Amazon Living Lab
Brazil
INdT- mobile Work space & Well Being and Health Care LL
Inova Unicamp Innovation Agency
ESPÍRITO SANTO CIDADANIA DIGITAL LIVING LAB
TianJin-China Living Lab
China
Living Lab Maputo
Mozambique
Siyakhula Living Lab
South Africa
Sekhukhune Rural Living Lab
Center for Technologies Of Ubiquitous Computing and Humanity, Taiwan
Taiwan
Living Lab Taiwan

13. Regions for Economic Change
RESEARCH
INNOVATION
DEPLOYMENT
FP 6-7
Regions for Economic Change
Current LL projects
REGIO
Future LL projects
Open innovation
Usability co-creation
Innovation & Industrial Clusters
European Network
of living Labs
Thematic
Network
Pilots
Study
C I P
INFSO
FP 7
Research Infrastructure
RTD

14. MEUR 40+ Project Portfolio Action - IPs & CAs
Living Labs related EU projects Examples of industrial/business participation
MEUR 40+ Project Portfolio Action - IPs & CAs
eCoSpace
CoSpaces
Collaboration
@Rural
Laboranova
* Atkins Ltd * SAP * HP * ETRA Group * Jaytown * VirTech
* EADS CCR * Microsoft * SAP * THALES
* Siemens
* HP *
* Airbus CIMPA * The Open Group * CERFACS * COWI
* Frietuna *
* Telefonica * SAP * NOKIA * Philips * Siemens *
* SAP * Fiat / ISVOR * Danfoss * AGiLiENCE *
CoreLabs - coordination for LL network launch & methodology
NOKIA, IBM, Atos Origin
CLOCK - coordination for LL technology, policy, industry, roadmap
Atos Origin, NOKIA, Alfamicro
* MEUR 40+ in terms of overall EC contribution * IP = Integrated Project * CA = Coordination Action

15. Regions for Economic Change
RESEARCH
INNOVATION
DEPLOYMENT
FP 6-7
Regions for Economic Change
Current LL projects
REGIO
Future LL projects
Open innovation
Usability co-creation
Innovation & Industrial Clusters
European Network
of living Labs
Thematic
Network
Pilots
Study
C I P
INFSO
FP 7
Research Infrastructure
RTD

16. Research Infrastructure
DG RTD Capacities Programme
INFRA
New Work programme under definition
Next Call in 2010

17. Regions for Economic Change
RESEARCH
INNOVATION
DEPLOYMENT
FP 6-7
Regions for Economic Change
Current LL projects
REGIO
Future LL projects
Open innovation
Usability co-creation
Innovation & Industrial Clusters
European Network
of living Labs
Thematic Network
CO-LLABS
Pilots
Study
C I P
INFSO
FP 7
Research Infrastructure
RTD

18. Competitiveness & Innovation Programme
DG ENTR
Objective Thematic Networks
Sharing experience on ICT initiatives for SMEs
4.1 b - Experience sharing in terms of user acceptance of innovative solutions such as Living Labs, experience research centres and other similar initiatives
Call open 25/05/2007 close 23/10/2007
Evaluation /11/2007
CO-LLABS : LL + SME-innovation
Current call : closing on June 2nd 2009

19. Regions for Economic Change
RESEARCH
INNOVATION
DEPLOYMENT
FP 6-7
Regions for Economic Change
Current LL projects
REGIO
Future LL projects
Open innovation
Usability co-creation
Innovation & Industrial Clusters
European Network
of living Labs
Thematic
Network
Pilots
Study
C I P
INFSO
FP 7
Research Infrastructure
RTD

20. Regions for Economic Change (RFEC)
DG REGIO Interreg IVc Programme adopted on 11/09/2007
Priority theme 2.2
“Bringing innovative ideas to the market more quickly”
supporting the creation and development of clusters, networks, incubators and Living Labs
Programme Monitoring Committees composed of the 27 Member States
Call open on close on Evaluation results before Summer