1. Hank Uebelacker Jamie Kincade Valerie Dominici

2. Renzo Rosso Founded the Company in 1978 Began as a Company that Focused on Making Quality Clothing He Wanted to Create the Most Dynamic and Imaginative Product Available Anywhere Rosso wanted it to be a leader, a company that took chances and carved out a niche for itself in its field. He surrounded himself with creative, talented people - innovators who, like him, rejected the slavish trend following typical of the fashion industry. The company is present in over 80 countries with over 5,000 points of sale Products Range from Jeans, Clothing, and Accessories

3. Diesel Denim Diesel Fuel for Life Diesel Lifestyle Diesel Black Gold Diesel Farm

4. High End Price- Womens: $150-$350, Mens: $140-$450 Quality- Use premium denim, hand made, imported from Italy For Successful Living

5. Fragrance

6. Furniturefair Home Textile 500 BY Diesel Helmets

7. Exclusive Designer Collection Spring/ Summer Seasons Not available at all Retail Locations Not for the occasional Diesel shopper

8. Purchased by Rosso in 1994 Located in Marostica Sits on 7 different hills Produce Wine and Oils Unique WebsiteWebsite Available Through only a Select Few Retailers in the US. Expensive- $150-$230

9. Guerilla Tactics Fragrance samplessamples Fuel for Life

10. FLAGSHIP STORES Tokyo Amsterdam Hong Kong 5 th Ave, New York