1. Culture Bridging: Cross cultural issues and successful integration China Human Resources Club www.icmassociates.com September 24, 2005 Marc Raynaud, Partner Inter Cultural Management Associates C hina Human Resources Managers Club September 24, 2005 Beijing Culture Bridging How to address cultural issues for successful Integration?

2. Culture Bridging: Cross cultural issues and successful integration China Human Resources Club www.icmassociates.com September 24, 2005 2 Why Cultural issues are important 50 % of cross border acquisitions and mergers fail Mainly for “cultural” reasons

3. Culture Bridging: Cross cultural issues and successful integration China Human Resources Club www.icmassociates.com September 24, 2005 3 Marc Raynaud’s presentation will provide you with: Worldwide examples, Asian examples and Chinese examples of what happens when companies make international alliances, acquisitions or merge across borders Explanations of why it happens Suggestions of what can be done to integrate different cultures successfully

4. Culture Bridging: Cross cultural issues and successful integration China Human Resources Club www.icmassociates.com September 24, 2005 4  20 years experience  10 years in China  50 consultants of 20 different cultures involved on 150 Consulting assignments yearly  100 Global clients and projects run in 50 countries Inter Cultural Management Associates (ICM) experience

5. Culture Bridging: Cross cultural issues and successful integration China Human Resources Club www.icmassociates.com September 24, 2005 5 ICM Mission The leading consultancy that helps managers and organizations work effectively across cultures:. National,. Corporate or. Functional cultures “We Bridge Cultures”

6. Culture Bridging: Cross cultural issues and successful integration China Human Resources Club www.icmassociates.com September 24, 2005 6 ICM Book Successful mergers, acquisitions and strategic alliances How to bridge corporate cultures 并购中的企业文化整合 如何建设企业文化 查尔斯 · 甘瑟尔 (Charles Gancel) 爱罗那 · 罗杰斯 (Irene Rodgers) 马克 · 雷诺 (Marc Raynaud) ICM China Inter Cultural Management Associates (ICM) Henderson Centre apt 2203 Hui Hao Ge 18 Jianguomen Nei Dajie Beijing 100005 Tel: +86 10 65 18 75 88 Fax: +86.10.65.18.71.37 ICM Paris Inter Cultural Management Associates (ICM) 2, rue de l'Eglise 92200 Neuilly sur Seine / Paris France Tel: +33 6 86 67 50 13 Fax: +33 1 47.38.16.20