1. File Number Here Corporate Marketing David Stieg  Director of Corporate Marketing

2. File Number Here Corporate Marketing Organization

3. File Number Here  Develop distributor marketing plans compensating for individual strengths  Collateral development  Modular customer sales presentations “Ala Carte”  Distributor Training Packs —Module 1 basics of electronics -Done —Module 2 software - Done —Module 3 CPLD - Q3/98  Assist in developing material for OSR training Distribution Marketing Steve Gurklys

4. File Number Here Distribution Marketing  Customer Seminars and training  CD based customer presentations  Develop and implement methods to maximize utilization of web sites / Sales Partner Web  Develop easy to use sales and training material —S/W tutorial, CBT training

5. File Number Here Corporate Marketing  Preparation of all sales collateral —Data book, Applinx, Product Brochures etc  Develop web based marketing programs  Production of all Newsletters —Product Solution Update —Xilinx Monday / Weekly —X-Cell —TechKnowledge —Monthly Sellers Pack

6. File Number Here Corporate Marketing  Advertising campaigns  Lead creation tracking program  Product launches  Fulfillment programs  Branding strategies  All materials to supports sales