1. Welcome!

2. décoria/BHG.com

3. A New Collaboration CDI and Meredith Corp. have joined together in a mutual program – CDI as Décoria – Meredith as Better Homes and Gardens (bhg.com) Products Offered – Blinds & Shades – Shutters – Drapery

4. The Better Homes & Gardens Universe

5. BHG.com Mission and Audience To super-serve the practical dreamer with the very best that Better Homes and Gardens has to offer. Fresh, achievable ideas, personalized inspiration, and clear how-to’s give her confidence to create a beautiful home, delicious food, and a gorgeous garden that make her proud. Through the easy-to-navigate pages of BHG.com and its vibrant community, she is able to explore, plan, execute, and validate decisions she is making for her home and life.

6. Marketing for Leads 5,000,000 monthly impressions from: – bhg.com site visitors Slideshow “targeters” – bhg.com email newsletters Decorating (1.2 MM) Home Improvement (800M) – Buckslip subscription inserts (12M/wk.) – Search engine advertising Goal: 200 leads, 70 sales per month

7. Slide Shows

8. E Mail Newsletters

9. Buck Slip

10. Pricing and Payment Methods Pricing -New Sale Factors -CDI website – Pricing, Product Pricing, décoria -Direct Connect Payment Methods -Visa, MasterCard, Discover, American Express -50/50 payment or in full -Checks -100% Payment Required

11. Paper Work Required décoria Contract Preparing for Installation – Window Covering – Drapery Installer Detail Sheet Dealer Copy/Vendor Quote Job Summary (Drapery Only)

12. décoria Contract

13. Preparing for Installation

14. Installer Detail Sheet

15. Dealer Copy

16. Questions?