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Winter Chocolate By Luisa and Andrena. Mission Statement To captivate the winter spirit of our consumers through a steamy cup of gourmet winter chocolate.

Published byBetty Murphy Modified over 9 years ago

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Presentation on theme: "Winter Chocolate By Luisa and Andrena. Mission Statement To captivate the winter spirit of our consumers through a steamy cup of gourmet winter chocolate."— Presentation transcript:

1 Winter Chocolate By Luisa and Andrena

2 Mission Statement To captivate the winter spirit of our consumers through a steamy cup of gourmet winter chocolate on a chilly day.

3 Slogan Lots of flavors, lots of love

4 Products and Supplier We are planning to order all our products from the supplier http://www.alibaba.com Sugar Supplier = http://www.alibaba.com/product-free/134523735/Icumsa_45_Brazilian_Sugar.htmlhttp://www.alibaba.com/product-free/134523735/Icumsa_45_Brazilian_Sugar.html Corn Syrup Solids Supplier = http://www.alibaba.com/productgs/565902624/Food_grade_high_purity_china_origin.html?s=p http://www.alibaba.com/productgs/565902624/Food_grade_high_purity_china_origin.html?s=p Soybean Oil= http://www.alibaba.com/product-gs/715157067/Soybean_Vegetable_Oil.htmlhttp://www.alibaba.com/product-gs/715157067/Soybean_Vegetable_Oil.html Powder Milk= http://www.alibaba.com/product-gs/594902104/powder_milk_price.html?s=phttp://www.alibaba.com/product-gs/594902104/powder_milk_price.html?s=p Cocoa Powder =http://www.alibaba.com/product-gs/436026911/Natural_Cocoa_Powder.html Cellulose Gum= http://www.alibaba.com/product-gs/554662922/cellulose_gum_CMC_E466_.htmlhttp://www.alibaba.com/product-gs/554662922/cellulose_gum_CMC_E466_.html Salt= http://www.alibaba.com/product-gs/476060719/table_salt.htmlhttp://www.alibaba.com/product-gs/476060719/table_salt.html DIPOTASSIUM PHOSPHATE= http://www.alibaba.com/product- gs/537688420/Dipotassium_Phosphate_K2HPO4_anhydrate_DKP_ADKP.html?s=phttp://www.alibaba.com/product- gs/537688420/Dipotassium_Phosphate_K2HPO4_anhydrate_DKP_ADKP.html?s=p Silicon Dioxide= http://www.alibaba.com/product-gs/346896810/silicon_dioxide.html?s=phttp://www.alibaba.com/product-gs/346896810/silicon_dioxide.html?s=p MONO- AND DIGLYCERIDES= http://www.alibaba.com/product- gs/268945991/Citric_Acid_Esters_of_Mono_and.htmlhttp://www.alibaba.com/product- gs/268945991/Citric_Acid_Esters_of_Mono_and.html Guar Gum= http://www.alibaba.com/product-gs/528180512/Natural_Guar_gum_BP98_with_high.htmlhttp://www.alibaba.com/product-gs/528180512/Natural_Guar_gum_BP98_with_high.html SODIUM ALUMINUM SILICATE= http://www.alibaba.com/product- gs/434203141/Sodium_aluminium_silicate.html

5 Artificial Flavours Mango= http://www.alibaba.com/product-gs/457788636/Mango_Powder_Flavour_for_food.htmlhttp://www.alibaba.com/product-gs/457788636/Mango_Powder_Flavour_for_food.html Coconut=http://www.alibaba.com/product-gs/457792274/Coconut_Powder_Flavour_for_food.html Orange= http://www.alibaba.com/product-gs/457771436/Orange_Powder_Flavour_for_food.html?s=phttp://www.alibaba.com/product-gs/457771436/Orange_Powder_Flavour_for_food.html?s=p Strawberry=http://www.alibaba.com/product-gs/457766906/Strawberry_Powder_Flavour_for_food.html?s=p Banana=http://www.alibaba.com/product-gs/457768448/Banana_Powder_Flavour_for_food.html Lychee=http://www.alibaba.com/product-gs/696760465/Lychee_Flavor_Powder.html Peppermint= http://www.alibaba.com/product-gs/529979720/HOT_Natural_peppermint_powder_for_soft.htmlhttp://www.alibaba.com/product-gs/529979720/HOT_Natural_peppermint_powder_for_soft.html Cinnamon= http://www.alibaba.com/product-gs/324734806/cinnamon_powder.htmlhttp://www.alibaba.com/product-gs/324734806/cinnamon_powder.html Hazelnut = http://www.alibaba.com/product-gs/570467043/Hazelnut_Flavour.htmlhttp://www.alibaba.com/product-gs/570467043/Hazelnut_Flavour.html Toffee = http://www.alibaba.com/product-tp/112086666/Toffee_flavor_for_dairy_products.htmlhttp://www.alibaba.com/product-tp/112086666/Toffee_flavor_for_dairy_products.html Caramel= http://www.alibaba.com/product-tp/112069564/Caramel_flavor_for_dairy_product.htmlhttp://www.alibaba.com/product-tp/112069564/Caramel_flavor_for_dairy_product.html Vanilla = http://www.alibaba.com/product-gs/565013136/Vanillin_powder_for_making_ice_cream.htmlhttp://www.alibaba.com/product-gs/565013136/Vanillin_powder_for_making_ice_cream.html Mocha = http://www.alibaba.com/product-tp/112085111/mocha_flavors_for_dairy_products.htmlhttp://www.alibaba.com/product-tp/112085111/mocha_flavors_for_dairy_products.html Dark chocolate = http://www.alibaba.com/product-gs/666272377/dark_alkalized_cocoa_powder_for_hot.htmlhttp://www.alibaba.com/product-gs/666272377/dark_alkalized_cocoa_powder_for_hot.html Chocolate = http://www.alibaba.com/product-tp/112069685/Chocolate_flavor_for_dairy_products.htmlhttp://www.alibaba.com/product-tp/112069685/Chocolate_flavor_for_dairy_products.html Coffee= http://www.alibaba.com/product- tp/136940199/NATURAL_FLAVOR_AGGLOMERATED_COFFEE_POWDER.htmlhttp://www.alibaba.com/product- tp/136940199/NATURAL_FLAVOR_AGGLOMERATED_COFFEE_POWDER.html Cookies and Cream=http://www.alibaba.com/product-gs/624633103/cookies_and_cream_flavour.html Peanut Butter= http://www.alibaba.com/product-gs/595416863/Roasted_Peanut_Powder.htmlhttp://www.alibaba.com/product-gs/595416863/Roasted_Peanut_Powder.html Lemon= http://www.alibaba.com/product-gs/387675985/Lemon_Flavouring_Powder.htmlhttp://www.alibaba.com/product-gs/387675985/Lemon_Flavouring_Powder.html Custard= http://www.alibaba.com/product-tp/126963923/Custard_Powder.htmlhttp://www.alibaba.com/product-tp/126963923/Custard_Powder.html Tiramisu= http://www.alibaba.com/product-free/107433846/FD_Tiramisu_Almond_Chocolate.htmlhttp://www.alibaba.com/product-free/107433846/FD_Tiramisu_Almond_Chocolate.html Pumpkin= http://www.alibaba.com/product-gs/604900962/Pumpkin_Flavor_Powder.html

6 Growth Move into warehouse - To sell our products to grocery stores: such as Safeway, Save on Foods and Thrifty’s. Sell in coffee shops such as: -Starbucks, Tim Hortons Start selling flavoured tea and coffee Summer drinks: similar to milk 2 go

7 Warehouse Rentals Located in down town vancouver 1,369.00 monthly http://www.vancouver-warehouse.com/

8 Finances Total of goods = $6050 before packaging $12500 after packaging Selling = $4.99 in stores with 2500% profit Costs approx. 20 cents to make with the packaging Approx. 10 cents without packaging

9 Advertising Where? Facebook Google Why? Because both are popular online resources Used to reach our target audience. How Much? Budget = $85 for advertising on Facebook $0.50 per click on Google

10 Shipping One container of hot chocolate Costs= Canada $5.50 Costs=USA $7.50 We charge = $7.50- Canada We charge= $9.00- USA We use Canada Post

11 Customer Payment Paypal website Payments Pro Monthly fees of $35 Fee for each hot chocolate : $.49

12 Customer Service Email us Look at our FAQS and answers Find on website

13 Monthly Costs Website fees= $3.99 per month -$47.88 per year Equipment =$1000 Supplies= $12500 Advertising $85 Warehouse rentals $1,396 Shipping $7.50 Canada/$10.50 USA

14 Competition Cadburys Nesquik Carnation Hot Chocolate Own brand ex. Great value at Walmart

15 Potential Problems and Solutions Invest to much money in advertising get a loan Not enough sales give out discounts, advertise more Product could be over priced have sales, clearance on unwanted flavours Customers may not be satisfied leave comments on how to improve

16 Conclusion We are Winter Chocolate Wanting to make people smile on a cold winter day With a cup of gourmet flavored hot chocolate. If we sell 1000 wee will make $479,000 profit.

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