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Human Resources Crisis Management and Contingency Management HL ONLY
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Learning Objectives To explain the difference between crisis management and contingency planning Evaluate the costs and benefits of contingency planning Discuss how far it is possible to plan for a crisis
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What disasters could your house face?
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What disasters could your business face?
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Whole industry crisis Whole country crisis Individual company crisis Write down some examples of each one
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Crisis management Refers to the management of operations before, during and after the event of a crisis Contingency planning Is about being proactive, development plans before an event happens. A ´what if´ approach
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What can a business do to avoid the following ‘disasters’? Fire in building Power supply breakdown Virus infection Theft of equipment Theft of customer data Think about working in the headquarters of a bank
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What implications did this have for Pemex
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What other types of crisis might a business face? What other types of crisis might a business face? Hostile takeover Faulty/dangerous products Environmental disaster Major customer withdrawing orders Physical destruction e.g. bombing / earthquakes / Physical destruction e.g. bombing / earthquakes / fires Strikes by workforce
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What areas of a business could a crisis affect? Marketing: public image under threat – PR Ad campaigns Promotions to increase sales Personnel: Leadership style …crisis usually requires direct authoritarian leadership; internal and external communication that is rapid and direct; external communication that is informative and truthful. Training Recruitment Operations: particularly if JIT Storage/warehousing Machinery Finance: ad campaigns; environment clean up; compensation
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Can crisis be avoided? Companies can have contingency plans established in order for staff to know how to deal with a crisis when it occurs
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Contingency Plan content A list of the most critical business functions; A list of the facilities, hardware, software, data, personnel and other equipment necessary to support those functions A back-up procedure A method for getting in touch with all key personnel A recovery procedure Education and training of personnel involved in implementing the plan Regular drills to test the effectiveness of the plan
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Contingency Plans Value Sense of security Limits damage Speeds up recovery process Informs staff training Preventative measures can be part of CSR Limitations Costly and time consuming – Including opportunity cost Needs reviewing Lack of predictability
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Key steps in contingency planning 1. Identify the potential disasters – some could be the same for all businesses, some maybe specific to the industry 2. Assess the likelihood of these occurring 3. Minimise potential impact 4. Plan for continued operations
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Contingency Plan Cadbury’s withdraws products made in China Cadbury’s is fined In each case: Identify the cause of each event Identify the potential threat What actions could have been taken to prevent these events? Rank each event on a scale of 1 – 10 in terms of seriousness to the future success of Cadbury’s Justify your answer
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Strategy tactics – what would the school do if a bomb went off if you were in the centre of town during a college trip? Strategy tactics You are head of ICT at a bank and a ‘tape’ of all customer Data has been lost in transit! Strategy tactics What are the implications to Pemex if the main FUEL lines break? How would you have reacted? Strategy tactics – what if Richard Branson died in an accident? How should the Virgin conglomerate react?
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