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Why Is Social Media Important?: Statistics Photo Credit: kevindooleykevindooley.

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Presentation on theme: "Why Is Social Media Important?: Statistics Photo Credit: kevindooleykevindooley."— Presentation transcript:

1 Why Is Social Media Important?: Statistics Photo Credit: kevindooleykevindooley

2 750+ Million Active Facebook Users Source: Tech HeraldTech HeraldPhoto Credit: OversocializedOversocialized

3 10 Billion+ Tweets Sent on Twitter Since 2006 Photo Credit: Rosaura OchoaRosaura Ochoa Source: MashableMashable

4 What Is Social Media Marketing?

5 “Social Media Marketing: Enables Others to Advocate for Your Business Through Compelling Content” Image credit: Ian Sane

6 “Social Media is Like a Cocktail Party: Listen Then Respond” Photo Credit: The Dana Files The Dana Files

7 “Links are the Currency of the Social Web”

8 “Facebook is a social network that connects people personally and professionally through connections, messages, photos, & videos.” Photo Credit: Marvin KuoMarvin Kuo

9 Facebook Fan Pages Let Businesses Interact with Customers and Prospects

10 Businesses Use Twitter to Converse with Prospects, Provide Customer Service and Drive Website Traffic.

11 Social Media Can Drive Leads and Customers Photo Credit: PhotoDu.dePhotoDu.de

12 Social Media is for Leads and Sales Source: State of Inbound Marketing Report - http://bit.ly/aewfHrhttp://bit.ly/aewfHr

13 Social Media is for B2B and B2C Source: State of Inbound Marketing Report - http://bit.ly/aewfHrhttp://bit.ly/aewfHr

14 “Social Media + Lead Generation Opportunities = ROI” Photo Credit: xJasonRogersxxJasonRogersx

15 Social Media Management Successful Social Media Marketing requires thought and effort You must: – Develop a strategy – Plan – Execute

16 Real World Results Include Maps + Locations – Drive business from social media sites to your real-world location Run Coupon Promotions Mobile Functionality – For customers on the go!


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