1. Slide 1 IS YOUR HOME READY FOR TODAY’S MARKET? April 13, 2006 The Depot Minneapolis, MN

2. TODAY’S MARKET Twin Cities Market National Scene

3. KEY ELEMENTS Pricing Promotion Presentation

4. DRESS YOUR HOUSE FOR SUCCESS Sell house for best price in least amount of time. Un-clutter When in doubt, throw it out Clean Beyond the basics Repair Neutralize Not just white anymore Dynamize Groupings of 3

5. Best Foot Forward* Do not list until ready! Consider pre-listing inspection Disclosure Beware of liability Helps in pricing Dress your house

6. Update Fixtures & Features* Design vs Decorate: Decorating items that can be strong enough to be considered design Baseboards & moldings Paint colors Light fixtures Knobs Remove wallpaper Consider flooring

7. RETURN ON INVESTMENT Major remodeling costs verses return Examples Bathroom National average approx 102% Twin Cities average approx 88% Roof National average approx 85% Twin Cities average approx 72% Siding National average approx 95% Twin Cities average approx 144%

8. Create a Bright Space* Clean windows Lighten dark walls and colors Be sure drapes and blinds are open Turn on lights on gray days and evenings

9. CLEAR CLUTTER Clear flat surfaces to prepare for staging Remove magazines, papers, mail Clean and organize closets and cupboards Keep children’s toys in one part of the home and yard Pack most pictures, books, knick-knacks and collectibles Same goes for yard

10. CLEAN EVERYTHING* More than an average cleaning Includes baseboards, windows, appliances Do drapes and upholstery need cleaning as well as carpet? Outside cleaning Power washing Driveways Patios Garage/Shed

11. CREATE CURB APPEAL* Overall picture first impression Front Door Decks and Patios Seasonal color and extras Maintenance

12. ELIMINATE PET PRESENCE Remove pets for showings Remove their bowls, toys, litter boxes Be sure yard is clear Odor eliminator

13. USE PROFESSIONAL HELP* Don’t try to do it all on your own Professional Stager Furniture Rental Even the little things help

14. IT ALL COMES DOWN TO… Share and know your responsibility Agent, stager, seller, corporation Use expertise wisely Know the local market

15. Sources: National Association of Realtors-Realtor.org-Realtor Magazine, Cost vs. Value Report 2005; MSN Real Estate, 2006; Re/Max.CA, 2004, Relocation Today, Inc.; Dress Your House for Success.