1. Company LOGO Establish Working Mechanism of Joint Council For Comprehensive IPR Protection Lv Guoqiang Shanghai Intellectual Property Administration P. R. China

2. Structure of Shanghai IPR Joint Council Shanghai Administration for Industry & Commerce Shanghai Intellectual Property Administration Shanghai Copyright Bureau Shanghai Municipal Commission of Commerce Shanghai Municipal Bureau of Quality and Technical Supervision Shanghai Customs Shanghai Public Security Bureau Shanghai Municipal Commission of Economy and Information Bureau of Shanghai World Expo Coordination Science and Technology Commission of Shanghai Municipality And Other 8 Local Authorities as Members Shanghai Government IPR Joint Council General Office

3. 1. Coordinate law enforcement activities of Shanghai IPR authorities and strengthen the overall IPR administration. 2. Conduct investigations & research to formulate IPR policies and measures in accordance with the national laws and regulations. 4. Boost education & training programs to improve the IPR awareness of the whole society in Shanghai. 3. Organize law enforcement actions to strike IPR infringement activities and maintain order of market economy. 5. Promote exchanges & cooperation of domestic and overseas organizations to research new trends of IPR development. Functions of Shanghai IPR Joint Council

4. Main Activities of Shanghai IPR Joint Council IP Tribunals specializing in IPR cases have been set up in Shanghai local courts since 1994 Outline of Shanghai IP Strategy issued in 2004 andDecisions on the Implementation of the National IP Strategy in Shanghai issued in 2008 Destruction of infringing and illegal publications during the IPR law enforcement campaigns citywide Events during Shanghai IPR Publicity Week around Apr 26,2008 World IP Day

5. Judicial IPR Cases in Shanghai in 2008 IPR civil cases accepted in Shanghai local courts from 2005 to 2008 Cases of first or second instance -- 1757, 43.1% Cases closed -- 1634, 33.2% Civil cases of first instance -- 1522, 45% Cases of first instance closed -- 1397, 32.4% IPR criminal cases of first instance -- 79,11.3% IPR criminal cases closed -- 81 14.1%

6. Future Priorities of Shanghai IPR Joint Council Prepare and Launch more IPR law enforcement campaigns in the city each year Improve the communication & coordination of the IPR Joint Council members Join efforts between judicial protection channel with administrative protection channel Organize more IPR education & training programs to further raise public awareness Guarantee high standard IPR protection to welcome the World Expo 2010 in Shanghai

7. Company LOGO

8. Company LOGO