1. U.S. National Professional Council November 2012 Meeting Highlights

2. 2 2012 National Professional Council A leadership body of 65 United Way CEOs in the U.S. Chaired by Milton J. Little, Jr., CEO, United Way of Greater Atlanta Mission Advise United Way Worldwide’s president and CEO on issues and trends of importance to the United Way network in the U.S. Serve as the collective voice for the United Way profession Provide leadership in building the United Way network in the U.S.—both locally and nationally Serve as a communication link between United Way Worldwide and the U.S. membership 2012 Priorities Trust (with the public and within the network) U.S. Task Force on United Way’s Economic Model and Growth Field Communication and Engagement Public Policy and Advocacy

3. November NPC Meeting Overview November 7-9, 2012 Alexandria, Virginia Theme: Working Together to Drive Results Major topics: –U.S.A. network strategic direction –New ways of working together –Aligning around common metrics –Developing and retaining talent Other highlights: -Public Policy Agenda -Advocacy Guidelines -Brand Licensing and the United Way Store -Future Role of NPC U.S. National Professional Council November 2012 Meeting Highlights 3

4. U.S. Network Direction from President Stacey Stewart (initial thinking) U.S. National Professional Council November 2012 Meeting Highlights 4 1.Trust 2.Impact 3.Donors (individuals) 4.Revenue – mission oriented 1.Performance and execution with reliance on data 2.Strategic presence as leader & convener on EIH; strategic relationships 3.Recruit & retain the right talent; reflect future state 4.Lead & support worldwide network as prominent member USA Network Strategies Cultural Foundation Distributed Leadership, Interdependency, Mutual Accountability, Alignment Vision: Fuel & accelerate a nationwide movement that builds opportunity for all, and adds velocity to United Way USA in fulfilling its potential to “do well and do good”

5. Key 2013 Activities for U.S. Network (initial thinking) U.S. National Professional Council November 2012 Meeting Highlights 5 1.Launch the Business Performance Matrix; customize services & supports 2.Launch United Way Partnerships – High School Graduation, Talent, Corporate Engagement 3.Organize work streams, resources and critical United Ways for mobilized action to drive impact 4.Organize work streams, resources, and critical United Ways for high quality corporate & employee engagement 5.Deploy network-wide talent management strategy in critical markets and critical leadership & functional areas 6.Enhance knowledge sharing, communication, relationship management, social media, and public/network engagement platforms

6. New Ways of Working Together Business Performance Matrix Facilitates collaborations based on similar communities and business practices Provides all United Ways with organic opportunities to partner Allows for targeted delivery of supports and services to drive local execution Aligns segmentation to the full United Way Business model Performance Partnerships Provides coaching and structure for more formal Partnerships Brings cultural foundation to life Open to all United Ways; only 30-50 are expected to join in round 1 Learning will be shared network-wide Additional Partnerships will be launched in future years engaging more United Ways 6 U.S. National Professional Council November 2012 Meeting Highlights

7. Measuring Results Together to Drive Alignment and Shared Accountability 7 Discussed: Trust Impact Donors Revenue Next Steps: Members felt that all four were important UWW with NPC will develop plan for tracking all four and review at February meeting U.S. National Professional Council November 2012 Meeting Highlights

8. Executive Leadership Development Program 8 U.S. National Professional Council November 2012 Meeting Highlights Discussed: Opportunities and requirements of program Challenges to consider Necessary program support Center for Creative Leadership direction Volunteer Board Leadership Development Next Steps: CEO Planning Group and Center for Creative Leadership will design program Roll out will occur in 2013

9. U.S. Federal Policy Agenda Tiers and Framing Tier 1: Legislative Leadership Engagement Tier 2: Legislative Advocacy Engagement Tier 3: Legislative Support Issues Cross-Cutting Issues U.S. National Professional Council November 2012 Meeting Highlights 9 Education Income Health Community Strengthening

10. U.S. Federal Policy Agenda Proposed Tier 1 Issues Education: School Readiness and Middle & High School Success Income: Family Sustaining Employment Policies: Workforce Development and the EITC Health: Access to Healthcare & Prevention Community Strengthening: Charitable Giving Incentives & 2-1-1 10 U.S. National Professional Council November 2012 Meeting Highlights

11. NPC Advocacy Guidelines Overview A group has been formed to develop guidelines for advocacy within the network Peter Manzo, Council of State Associations Chair is leading the group The goal is to point out what system citizenship requires (basic expectations), and recommended practices The final product will be shared with NPC at the next NPC meeting 11 U.S. National Professional Council November 2012 Meeting Highlights

12. 13 Brand Licensing and the Store Staples to become national provider, replacing United Way Store Staples Promotional Products (SPP) will offer lower prices (avg. of 30% less in comparison tests), more products and services United Ways can use local vendors licensed by United Way Worldwide United Way Worldwide will handle all paperwork and licensing fee management directly with vendors United Ways will be able to continue purchasing any paper products considered communication materials from unlicensed vendors. U.S. National Professional Council November 2012 Meeting Highlights

13. The Future Role and Operation of NPC Discussion: New direction of work calls for greater leadership Current operation of field leadership body may need to shift Council may need to incorporate broader and deeper representation Next Steps: New direction, role, function developed in 2013 U.S. National Professional Council November 2012 Meeting Highlights 13

14. Discussion U.S. National Professional Council November 2012 Meeting Highlights 14 1.What are your overall reactions? 2.What topic(s) do you think we need more engagement on as CEOs? 3.Given the work that needs to happen, what thoughts or ideas do you have around the future role of a leadership body like NPC?

15. U.S. National Professional Council November 2012 Meeting Highlights 15 2013 Major Conferences & Events Major and Planned Giving Institute: Las Vegas, NV January 23-25 New President’s Forum: Alexandria, VA February 12-13 CEO Summit: Alexandria, VA February 14-15 Women’s Summit: Charleston, SC March 6-8 Inclusion Forum: Indianapolis, IN April 15-16 Staff Leaders Conference: Indianapolis, IN April 17-19 Finance/HR Forum: Atlanta, GA September/October (TBD) http://conferences.unitedway.org

16. For More Information National Professional Council – Deborah.Foster@unitedway.org or http://online.unitedway.org/npc U.S. Strategic Direction – http://www.unitedway.org/ourfuturehttp://www.unitedway.org/ourfuture U.S.A. Federal Policy Agenda Steve Taylor – steve.taylor@unitedway.org Advocacy Guidelines Pete Manzo – pmanzo@unitedwaysca.org Brand Licensing and United Way Store Greg Magnani – gmagnani@sales-service.com U.S. National Professional Council November 2012 Meeting Highlights 16 General Questions Mike Wood – michael.wood@unitedway.org Business Performance Matrix Chris Preston – chris.preston@unitedway.org United Way Partnerships Sean Garrett – sean.garrett@unitedway.org Talent Irena Djordjevic-Behery – irena.djordjevic@unitedway.org