1. Building, Growing, and Leading Your Team

2. The DNA of a Team…Person ality Matters!

3. A Team EKG

4. Starting a Business? - Three things to avoid!

5. Growing a Business? 1.Impact Success 2.Central to Failures 3.Often Overlooked “The size of your team must be the size of your dream…the problem is many people focus too much attention on their dream and too little on their team.” - John Maxwell “A companies only sustainable competitive advantage is its ability to learn faster than the competition.” - Peter Senge - Focus on your team!

6. Normal Market Conditions: Regression to the Mean High- performing companies Low- performing companies Earnings % Mean for the industry peer group time Source: Boston Consulting Group analysis, illustrative chart

7. Recessionary Conditions: Digression from the Mean High- performing companies Earnings % Mean for the industry peer group Low- performing companies Source: Boston Consulting Group analysis, illustrative chart Recession

8. Typical Company Responses to a Recession The Losers Key MetricsCosts to be Cut Assets to be Maintained and Nurtured Necessary Investments to be Made Employees COGS SG&A R&D CapEx PP&E

9. Typical Company Responses to a Recession The Muddled Middle Key MetricsCosts to be Cut Assets to be Maintained and Nurtured Necessary Investments to be Made Employees COGS SG&A R&D CapEx PP&E

10. Typical Company Responses to a Recession The Winners Key MetricsCosts to be Cut Assets to be Maintained and Nurtured Necessary Investments to be Made Employees COGS SG&A R&D CapEx PP&E

11. The Winning Strategy Optimizing vs. Right-sizing 1 Growth 2 Higher reduction of COGS Maintain employees as strategic assets (lower reductions than peer group) Higher investment in market- related items such as SG&A and R&D Higher investment in asset- related items such as CapEx and PP&E Quick and decisive action was preemptive

12. Tying it together 1. Winning strategies are executed by winning teams. (Central in victory or defeat) “Just like great marketing will help a bad product fail faster…great strategies executed by a dysfunctional team are destined for failure.” 2. Know your team 3. Have your team know each other 4. Celebrate strengths 5. Jim Collins “Good to Great” – right seat

13. Do you know the DNA of your team?

14. Impact of Personality Each person’s personality will impact… 1.Motivations 2.Goals 3.Fears 4.Stress Points 5.Response to authority 6.Response to others 7.How we SEE the world

15. The Impact of Personality on Teams: Our decisions and reactions are driven largely by our perspective; and our perspective is largely driven by our personality—who we really are. And therefore, each person’s unique “ME” has a direct impact on the “WE” The Impact of Me on We

16. The Impact of Personality on Teams: Patrick Lencioni wrote, in his best seller, about the five major dysfunctions of a team. Personality, Perceptions, and Team Dynamics

17. The Impact of Personality on Teams: While all aspects of team dysfunction are serious, intentional team development with scientific tools best addresses the foundational team dysfunction—lack of trust "What don't know about a person we fill with what we perceive about them. These perceptions are often based upon who we are. - Our perceptions can be costly! Personality, Perceptions, and Team Dynamics

18. The Impact of Personality on Teams: In the context of a team of people, there are two ways to know the team and it’s individual players best: 1)Spend significant time together…usually several years 2)Assess each person with a scientific, verifiable tool that looks at each player individually, how they uniquely affect the team, and the resulting team dynamic Personality, Perceptions, and Team Dynamics

19. The DNA of a Team - The DISC System

20. DISC Driver-Interactive-Supportive-Conscientious

21. The DNA of a Team - 17 Key Personality Types

22. Individual Report - Driver (Robert Dickie)

23. Individual Report - Robert Dickie (2)

24. Married Team

25. Network Marketing Executive Team Team = Networker

26. Missing Team Member?

28. International Organization (Board)

29. Why do Teams Matter? High- performing companies Earnings % Mean for the industry peer group Low- performing companies Source: Boston Consulting Group analysis, illustrative chart Recession

30. Conclusion 1.There are multiple services that range in price 2.Use a service that also provides a consultant 3.Harvard Business School – 191 Global CEO’s 1.Top rated program each year 2.Multi-year program to drive results 3.Comparison reports with industry / sector “What if I spend a lot of money training these employees and they leave?” question from an HBS CEO HBS Professor Reply “What if you don’t and they stay?”

31. Questions? For a free personal assessment and seven page report e-mail me at Rdickie@Crown.org Connect with me! Website – www.RobertDickie.comwww.RobertDickie.com LinkedIn – Robert Dickie III Facebook – Robert Dickie III Twitter - @RobertDickie