1. Using Applets and Servlets to Examine Reaction Time on the Internet Brian Nosek Yale University Collaborators: Mahzarin Banaji, Yale University Anthony Greenwald, University of Washington

2. Transfers Applet Returns Result Applet runs on users computer Server

3. Applet runs on users computer

4. Returns Result Server Client

5. Transfers Applet Returns Result Server CGI Programming

6. The IAT website www.yale.edu/implicit Implicit Association Test Five measures of automatic attitudes –Racial Attitudes –Academic Attitudes –Age Attitudes –Family/Career Gender Stereotypes –Self-Esteem

7. Web Participants: Demographics Over 300,000 visits Females comprise slightly over 50% of visitors

8. www.yale.edu/implicit brian.nosek@yale.edu