1. By: Tim Kubetz

2.  Started bait making as a hobby 6 years ago  Founded Wildlands Precision Bait Co. with a three fold purpose 1. To become more skilled in the craft while teaching others 2. To gain insight and experience in running a business 3. To raise money to fund future projects at Wildlands

3.  Tim Kubetz: Co-founder, Production Overseer and Painting and Finishing Technician  Dan Wiersgalla: Co-founder, Hardware installation and lure assembly  Alex Gajewsky: Lathe operator and Carving Technician

4.  Necessary to see if business will be profitable  Contains three main sections

5.  This section contains your purpose statement

6.  To raise money for our school by manufacturing and selling top quality, hand crafted fishing lures.

7.  Outlines all the main facts about the business and how it will operate  Contains four parts: 1. Description of business 2. Marketing 3. Operating Procedure 4. Personnel

8.  Tells you whether your business will profit or not  Includes: Capital spending list Breakeven analysis Profit projections

11.  Started first baits on Oct. 12  Lures are produced in “assembly line” fashion  Initial batch was 34 lures. Finished on Jan 10.

16. Motorized Drying Wheel

17. Darth Vadar

19. The POP-arrazi!!!

20. Available in four color patterns Copy Cat: Baby Bass: Citrus Shad: Feelin’ Froggy:

21. The Disco Dog

22. Available in three color patterns Baby Bass: Copy Cat: Tablerock Shad:

23. The Tweeder

24. Available in three color patterns Fire tiger: Baby Bass: Copy Cat:

26.  In order to insure profit Projected price of materials was $1.40 per bait Labor is donated and thus no expense  Based on competitor prices Cost of equivalent factory lures $5-18 Cost of hand crafted lures $10-50  All WPB Co. models cost $9 each

27. 1. To friends and acquaintances (face to face sales) 2. Tackle Stores 3. Swap meet at the WBFN Representatives meeting

28.  Sold 9 lures  Raised $87 to donate to the schools project fund

29.  Streamline production work for more efficiency  Get our baits into tackle shops to sell  Continue with some of the current models but also experiment with other styles.

30. Imagine this: Your walking down the aisles at Bass Pro Shops, just drooling at all the lures and wishing you could by all of them. All of a sudden a familiar sight catches the eye. It’s a Wildlands Bait Co. logo. WPB Co. has made the big time!