1. Development of international technological cooperation – Support of export activities of Bavarian companies 28.05.2013 Hans-Joachim Heusler Managing Director Bayern International

2. Bavaria: in the Center of Europe

3. Bavaria Germany’s largest Federal State: 70,550 km 2 Population: No. 9 in EU: 12.5 Mio. inhabitants Munich Stuttgart Frankfurt Dusseldorf Hamburg Berlin Hanover Erfurt Dresden

4. [ Mrd. € ] Foreign Trade of Bavaria (1994 – 2012)

5. Bavaria‘s Destinations of Exports (2012) Mr d.

6. Strengths of Bavarian Products Top quality Top industrial design Top innovation Not cheap, but value for money

7. Creating Markets Looking for demand Creating skilled workforce Creating adequate products by technology cooperation

8. Hotspot Strategy Looking for high-tech clusters Matching with Bavarian high tech clusters Building technology bridges  Creating an international hotspot network

9. Matching Bavaria‘ Strength Mobility Automotive Rail Technology Logistics Aerospace Satellite-based navigation Materials engineering Advanced materials Chemistry Nanotechnologies Human beings and environment Biotechnology Medical technologies Energy technologies Environmental technologies Forestry and woood Nutrition Information technologies and electronics Information and communication technologies High performance electronics Sensor technologies Mechatronics and Automation Services and the media Financial services Media Printing and print media

10. Who Plays the Game? In Bavaria Ministries Chambers BHI AWZ Trade associations Agencies for regional development Cluster-Organisations LfA Bayern Innovativ abroad Bavarian foreign representatives Chambers Germany Trade and Invest (GTAI) Ambassies and Consulates kfw

11. Bayern International - Facts and Figures ShareholderState of Bavaria (100%), represented by StMWIVT & StMF Supervisory Boardrepresentatives of Bavarian ministries and Bavarian economic organisations (IHK, HWK, VBW, LGAD) FoundedDecember 1995 (operations started March 1996) Employeesapprox. 50 Financed byprogrammes of the Bavarian Ministry of Economic Affairs Purposeoperative tasks within the framework of Bavarian foreign trade promotion and location marketing Certifiedpursuant to DIN ISO 9001

12. Fields of Activity Entering the export business ABROAD:  Delegation trips  Entrepreneur trips  Trade fair participations IN BAVARIA:  Bayern – Fit for Partnership  Solutions – Made in Bayern Key Technologies-Database

13. Key Technologies in Bavaria  "Key Technologies in Bavaria" is a free-of-charge database providing information on Bavarian companies and institutions  14.400 companies from 22 branches of industry  650 institutions from the fields of research, technology transfer and networkmanagement as well as authorities and associations  The database is actively promoted in more than 20 countries by Bayern International and its partners abroad

14. Are you our partner in technology?

15. Bavarian Bureau for International Business Relations Landsberger Straße 300 80687 Munich Germany Phone: +49-89-66 05 66-0 Fax: +49-89-66 05 66-150 info@bayern-international.de www.bayern-international.de