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Published byMaurice Pitts Modified over 9 years ago
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Building Company Building a Future
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Introduction We are a building company dealing with a construction of new homes. As an excellent opportunity, we have registered our trade and are going to represent our company at the Building and Home Improvement EXPO Australia’s leading home show which will take place in Melbourne Exhibition Centre next year. Last year our company became a winner of the Master Building Winning Award when it was rewarded for its designs, innovation and quality craftsmanship. The Master Builders Association awarded our ‘Thasos Home’ as the Best Custom Home Under $400,000.
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Promoting Goals To promote more about our company in the public. To win the Master Building Winning Award next year. To increase more reservation of order home from last year around 10 to 20%. To make good business relationships with business allies and suppliers. To gather marketing intelligence on competitors
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Promotional Activities Plans AprilMayJuneJulyAugustSeptemberOctoberNovemberDecember Ads on TV, Radio, Web page to promote about our company and event. Decide which promotion we will launch on event. Decide what products and services to show or sale on event. Design and prepare booth on event Decide how much cost we would like to spend and how much we would like to make sale on event. Decide how to present our products and services such as house models, pictures, 3D stimulation models, etc. Sending brochures and invitations to customers and suppliers who can be our benefits.
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Action Plans we will have a promotion for visitors whoever is customers or suppliers to reserve a house on the date of event or no matter who interesting to inspect a real house we will give them a special price like per cent discount, free built in furniture, long term instalment, etc.
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Home Range Detail We have prepare top three dream houses to promote and compete on event by follow details – The Karridale Retreat – The Argyle – The Lamont
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The Karridale Retreat
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Soaring gable windows bathe the Karridale’s living and entertaining spaces in natural light. The home’s summer room cascades out onto the cool verandas and expansive alfresco deck, while the intimate winter room embraces a central fireplace. A cosy den, expansive master suite and separate children’s activity provide room for individuals to escape the hubbub of the home. Equally suited to both rural and urban environments, the Karridale is a uniquely Australian home that you must experience for yourself. Colonna Street, Dalyellup
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The Argyle
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The inspiration for the Argyle can be traced back to the genesis of The Building Company, one of our original designs. Both houses sit comfortably on many suburban corner lots, as does the Bushland Retreat, another home whose influence can be seen in the Argyle. Like its forebears though, the Argyle is best suited to a rural or semi-rural setting, where the soaring windows of the central living area maximize views and bring home and setting into harmony. Intersection of Darlington & Coulston Road
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The Lamont
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The Lamont, the latest display home from WA Country Builders’ Estate Range. Situated on a sweeping corner lot with stunning lake views, this beautiful home captures the spirit of a traditional Australian farmhouse in a thoroughly modern configuration. 56 Almond Parkway, Provence
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Review and Report Feedback In this event we will gather information from customers and suppliers by let they fill out on feedback form that we prepare with the open questions and multiple choices. Staffs have to do gather customers information by chatting and make sale because our staffs have to promote products and services that we have and if they can make sale, they will get the commissions from us.
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Review and Report Feedback The benefit of this event is to promote our company, to promote our products and services, to gather information from customer suppliers and competitors, to make sale on event, to compete the Master Building Winning Award.
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Building Company Thank You
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