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“CREATING A BUZZ WHEREVER WE GO"
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CONTENT Introduction Executive Summary Logo Company overview Goal Plan Mode of transportation SWOT Analysis Critical success factor Marketing environment sales strategy Entrepreneurs what we do? Why hire us? A professional event planning service Marketing plan Operations Conclusion “CREATING A BUZZ WHEREVER WE GO"
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Executive Summary Name of the company : CREATORS ADDRESS: CREATORS KK Nagar Trichy TEL NO. 9890788898 E-MAIL ID: creators.events@gmail.com “CREATING A BUZZ WHEREVER WE GO"
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Contd… NATURE OF BUSINESS: Managing all kind of events in the best possible way. COST OF PROJECT: Rs. 2357355.2 OWNERS CONTRIBUTION: Rs. 942942.08 LOAN REQUIRED: Rs. 1414413.12
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LOGO “CREATING A BUZZ WHEREVER WE GO"
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Company overview- CREATORS MISSION You dream It and believe us. We plan and make It Happen. VISION We expect the platform of the top event management company, which will have its branches all over India and further expand our business on international level by fulfilling people’s expectations. “CREATING A BUZZ WHEREVER WE GO"
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GOAL A Destination’s “BRAND” can be thought of as the overall impression, association or feeling that its name and associated symbols generate in the minds of consumer. Help to create and change the image Events of similar theme “CREATING A BUZZ WHEREVER WE GO"
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PLAN : Technical aspects and operational plan TECHNICAL ASPECTS: Telephone Fax Computers “CREATING A BUZZ WHEREVER WE GO"“
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MODE OF TRANSPORTATION “CREATING A BUZZ WHEREVER WE GO"
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SWOT ANALYSIS STRENGTH Strong Funding Less Investments Huge Profit Margin
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WEAKNESS Seasonal Parties Less Experience in the business “CREATING A BUZZ WHEREVER WE GO”
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OPPORTUNITIES Change in social environment Improving business “CREATING A BUZZ WHEREVER WE GO"
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THREATS Increasing Competition Fights in parties “CREATING A BUZZ WHEREVER WE GO"
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CRITICAL SUCCESS FACTORS Excellent communication system Proper and systematic advertisement Good social contacts “CREATING A BUZZ WHEREVER WE GO"
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Market Environment CUSTOMERS Institutional customers – a) Companies b) Bpo’s etc. Individual customers- a) High Class b) Middle class c) Low class DEMAND Fashion Shows Musical Concerts Corporate Seminars Exhibitions Wedding Celebrations Theme Parties Product Launching “CREATING A BUZZ WHEREVER WE GO"
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Sales Strategy Advertisement through internet Banners Advertisement through media Giving special offers “CREATING A BUZZ WHEREVER WE GO"
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Entrepreneurs CREATORS is the event management start up venture by 6 young and energetic entrepreneurs of St.Joseph’s Institute of Management. We are motivated towards success in whatever work we indulge in. we hold corporate experience and we could extend good service for your organization or family. “CREATING A BUZZ WHEREVER WE GO"
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WHAT WE DO? At CREATORS Management we promise to deliver an event that your guests will remember long after it ends. Whether it’s a private or business function, a small gathering of friends or a gala for thousands, we will work with you to create a beautiful and unique experience. We can arrange as many or as few services as you need, on time and within your budget. We can help you site location, catering, guest speakers, entertainment and creative décor. Need something different? No problem – we will scour our many sources to find it. “CREATING A BUZZ WHEREVER WE GO"
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WHY HIRE US? It's simple. You are unique and your event should be too. As professionals, our work is our calling card, and we believe in bringing you high standards and exceptional customer service. We know that learning doesn't end. Our commitment to ongoing professional development means we can bring you fresh, new ideas as well as keeping abreast of safety and legislative issues. Our membership in local and international industry associations is another example of quality and commitment to excellence. “CREATING A BUZZ WHEREVER WE GO"
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A professional event planning service: Saves you time: Why worry about the details when you can leave that to us? Saves you hassle: An event can be stressful enough for you. Because we want everything done right, too, our staff will be on-site during your event to ensure no detail is overlooked. We want you to enjoy yourself and your guests. “CREATING A BUZZ WHEREVER WE GO"
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Contd… Knows what's new: We spend time finding new and creative ways to add sparkle to your event. Let us bring you the latest trends. Cares about "the little things": Attention to detail can make or break an event. It's important to you so it's important to us. Doesn't nickel-and-dime: The creative process is continuous. Our fees are based on your needs - we do not charge by the hour. Simply put, you don't pay each time we have a thought “CREATING A BUZZ WHEREVER WE GO"
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MARKETING PLAN PRODUCT Existing event development Event bidding New event creation PRICE As much as possible cheaper cost service with good quality and satisfied level. PLACE According to there required places wiith all essential facilities. PROMOTION To promote our company through advertisement. “CREATING A BUZZ WHEREVER WE GO"
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Operations OPERATION PLAN APPROACH TO THE CUSTOMERS SIGNING OF THE CONTRACT SPONSORSHIP ADVERTISEMENT ARRANGEMENT FOR THE VENUE TECHNICAL ARRANGEMENT CATERING LEGAL ASPECTS AND SECURITY ARRANGEMENT “CREATING A BUZZ WHEREVER WE GO"
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B.KARTHIKA (11PBA245) A.HELEN (11PBA212) M.SATHIYA (11PBA250) A.CHARLES (11PBA249) A.ARJUNARAJ (11PBA260) LINCI (11PBA230)
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