1. WEDC 60 ETP BUSINESS PLAN PRESENTATION YOUR COMPANY NAME | your name

2. Overview

3. Instructions You will use this template to create a 4 minute wrap-up presentation to get business panel excited about contributing to your idea. Type over the placeholder text with your information. You may add your own design style to this presentation. Please delete this slide.

4. Business Model  Provide an overview of your business model – what are you selling and to who

5. Business Concept  Provide an overview of your business concept – e.g. what is the problem you are solving

6. Company Background  Company History  Describe why the company was founded  Owner Background  Operations  Where is your company based?

7. Competitors List your key competitors and what they are known for. This list should make it clear what the gap in the market is and how you are equipped to fill that market need. (Please delete these instructions for the presentation)  Direct  Who is your direct competition  Indirect Competition  Who are your indirect competitors?

8. Marketing Plan

9. Target Market- Group 1 List the customer groups you plan to target, and the demographics of your target geography. How many such businesses or people are there in your area, and can they afford what you sell? Are there enough of them to make your business successful? (Please delete these instructions for the presentation)  Target Market Name Description of target market  Demographics Add three bullets  Psychographics Add three bullets

10. Branding  Byline  Add one line  Slogan  Add one line  Mantra  Add one line  Motto  Add one line

11. Key Promotional Strategies Describe how you will make your business known to potential customers. Then describe how you will do each thing (Please delete these instructions for the presentation)  Provide a consolidated description of your marketing tactics

12. Financial Plan

13. Funding Needs State the amount already invested or needed to launch the business and where those start up monies will come from; how long until profitability will be achieved; what is the current revenue level and what is the goal for revenues/profits/number of customers in the next 12 to 24 months; and give a sense of your pricing strategy – low cost provider, luxury high end pricing; price matching, etc. (Please delete these instructions for the presentation)  Founder’s have invested…  Add an amount  Capital is needed for…  Add one line  The amount needed is…  Add one line

14. Wrap Up  Synthesize here what you have covered on all the past slides and detail your next steps and what kind of assistance you need going forward.