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The Durbanville Day at the Races 2007 In aid of the Durbanville Children’s home.

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Presentation on theme: "The Durbanville Day at the Races 2007 In aid of the Durbanville Children’s home."— Presentation transcript:

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2 The Durbanville Day at the Races 2007 In aid of the Durbanville Children’s home

3 Where:Durbanville Race Course When:Saturday, 24 th March 2007 Who:The Durbanville Business and Social Community and all their friends from across South Africa

4 The Durbanville Children’s Home More than 123 years part of the Durbanville Community Currently 169 residents in the Children’s Home More than R7 000 000 is needed in this financial year. Only approx 30% contributed by government The outstanding balance have to be raised through different fund raising methods and projects. Fundraising committee has various projects each year, where the Day at the Races are most certainly the biggest one of all.

5 Concept 8 horse races presented by Gold Circle to take place every half an hour. Celebrity Race will take place after the last race at approximately 17hoo in the afternoon. All proceeds from betting on the celebrities will go to the Children’s Home and tickets can be purchased at R50.00 each on entrance. Guests will be hosted in a large marquee tent. Approximately 200 tables with 10 guests at each table A Buffet Luncheon is included in the menu price per person and will be served throughout the afternoon. 6 x Different Wine Estates from the local area will have their wine offered for tasting, their will also be a cash bar available. Light Entertainment will be provided in between each horse race, just to ensure the perfect atmosphere and spirit for this special event!. Big Screen Television – to ensure you don’t miss the action!!! Lucky draws to be held and fabulous prizes up for auction!

6 Program for the DAR 11h00 Celebrities to visit the Durbanville Children’s Home, small party for all the kids! Guests arriving at 12:30 - 13:00 Buffet luncheon served throughout afternoon (13:30 – 15:00) Light entertainment during the course of the day 17h00 Celebrity race at the end of the day Day should end by about 19:00/20h00

7 Financial objectives – Sources of Income Sponsorship per race ( 8 races)R15 000 200 Tables (10 persons/table)R 3 000 Main Sponsor for the day: Negotiable Celebrity RaceBetting R50.00 each TARGET: R200 000 – R400 000

8 MAIN SPONSOR – Naming rights Reserving the right for naming the entire Day. Advertising on the race course and in marquee tent Advertising in the program of the day Advertising in the parade ring Possible television coverage 5 x Tables with 10 guests at each table Cost Involved : Negotiable.

9 Participation – Race sponsorship Naming right to one race Advertising in the program of the day Advertising at their table in the tent Limited advertising in parade ring Possible limited television coverage 3 x Tables with 10 guests at each table Cost : R15 000.00 per race sponsor

10 Participation – Buy a table Advertising at their table in the Marquee tent One table with 10 guests at table Cost : R3000.00 per table ( R300 pp)

11 Marketing strategy Day at the Races Committee will market and sell tickets to the public and local Corporate Market. A more extensive data basis are currently captured by committee members, these contacts will be approached for the DAR and we will also keep this on file for future events. Pamphlets will be handed out throughout the entire Durbanville, bringing awareness of the event under the community as we will need their support !!! All information in regards to the event will be sent via fax or email to potential clients/guests. Telesales from the Durbanville Children’s Home are also one of our sales methods.- but we would prefer the sales to also run on “a word of mouth” as this is always the best marketing method. Guests who attended the DAR 2005 will be invited to join us once again for this special event. Articles in regards to the DAR 2007 will be published in the Local Newspapers – Tygerburger, Tygertalk. The Event will be posted on all calendars ( KFM, RSG, Rooi Rose), as we would love this event to grow into a calendar date/event in the near future- ( similar to the J & B Met, but this one – the Durbanville Met). DAR 2007 printed banners will be used in front of the Durbanville Children's Home and if possible – in Durban Road.

12 Pricing R300 per person, please note that tickets are not sold individually but per table of ten. R3 000.00 per table of 10 guests. The guests will be afforded the opportunity to add value to their table for their guests on their own account, example- serving of canapés, special drinks, sushi and many more. This service will only be available should the client have pre-arranged this with the event coordinator and caterer. Prices are available on request.

13 Celebrity race Local celebrities are invited to run in a mock horse race and supporting this special charity event. A wooden horse for each celebrity will be provided. Special Printed T-shirts and Caps will be provided to the celebrities. Guests will have the opportunity to place their bet on their favourite celebrity. The tickets for the celebrity race will be sold at the entrances and at all Durbanville Children’s Home stalls inside the tent – at R50.00 each. Please note that only the bettings on the celebrity race will go to the Children’s Home and NOT the bettings of the other 8 horse races. There will be lucky draws out of this betting, so you can stand the chance of winning fabulous prizes. Guests will have the opportunity to take their picture with their favourite celebrity on the day – these pictures will be for sale.

14 CAPTURED MOMENTS OF LAST YEAR FERDINAND RABIE CHARLENE TRUTER BART -7DE LAAN

15 OUR CELEBRITIES 2007 HEIN WAGNER AND HIS BEST FRIEND ERNST VAN DYK IN ACTION!!

16 DAR 2007 Please join us for this special event and thank you for your continuous support to the Durbanville Children’s Home. Thank You !! Should you require any additional information please contact Karla Oettler on Cell : 083 4401 583


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