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HKTDC April Fairs 2011 On-site Survey HKTDC April Fairs 2011 On-site Survey Actrium Solutions 3 May 2011
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2 Methodology Date of Fieldwork:April 13 - 28, 2011 Method:Face-to-face interview at the Exhibition Venue Sample Size: a. Electronics Fair255 exhibitors; 302 buyers b. Houseware Fair208 exhibitors; 310 buyers c. Gift & Premium Fair256 exhibitors; 308 buyers
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3 Key Findings Exhibitors Impact of Japan Earthquake
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4 on Business
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5 Key Areas of Impact (Exhibitors of Electronics Fair)
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6 Key Areas of Impact (Buyers of Electronics Fair)
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7 Proportion of Material Supplies Affected (Exhibitors of Electronics Fair)
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8 Duration of Earthquake Impact on Business (Electronics Fair)
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9 Key Findings Exhibitors Market Outlook
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10 Market Outlook for 2011
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11 Forecast of Growth
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12 Biggest Growth Regions Top 3 Biggest Growth Regions Electronics Fair (Spring Edition) Chinese mainland US Russia, Central & Eastern Europe Houseware Fair US Western Europe Chinese Mainland Gift & Premium Fair Chinese Mainland Western Europe US Other Potential Markets Western Europe Central & South America Russia, Central & Eastern Europe Australia & Pacific Islands Russia, Central & Eastern Europe Australia & Pacific Islands
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13 Change of Average Unit Price in 2011 (Buyers)
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14 Main Reasons for Average Unit Price Change (Buyers)
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15 Key Findings Exhibitors Product Trend
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16 Electronics Product Category with Biggest Market Growth Potential in 2011 Best Sellers Digital living & multimedia Audio visual products Telecommunications products Products With Great Potential Electronic accessories Healthcare electronics Computer & peripherals Home appliances Digital imaging Rising Stars In-vehicle electronics and navigation system Personal electronics Electronic gaming Security products Telecom, networking & wireless technologies
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17 Change of Sourcing Patterns for Electronics Products (Exhibitors)
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18 Change of Sourcing Patterns for Electronics Products (Buyers)
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19 Houseware Product Category with Biggest Market Growth Potential in 2011 Best Sellers Kitchenware & Gadgets Tableware Home Decorations Products With Great Potential Health & Personal Care Items Small Electrical Appliances Household Textile Furniture Rising Stars Lighting Bathroom Accessories Pet Supplies Cleaning & Supplies Gardening & Outdoor Accessories
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20 Gift & Premium Product Category with Biggest Market Growth Potential in 2011 Best Sellers Advertising Gifts & Premium Personal & Well-Being Gifts Stationery & Paper Fashion Jewellery & Accessories Products With Great Potential Toys & Sporting Goods Outdoor & Travel Goods Figurines & Decorations Watches & Clocks Packaging Remark: Product designs with technology and green concepts can make a splash in the market
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21 Key Findings Exhibitors Green Manufacturing (Exhibitors Only) Green Manufacturing (Exhibitors Only)
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22 Increased Efforts on Green Manufacturing
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23 Customers’ Demands on Green Manufacturing
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24 Additional Investment in Green Manufacturing Remark: Key Investment Areas - Energy saving equipment for production facilities - Energy saving equipment for office operations - R&D activities to improve green features of our products/services
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25 Conclusion
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26 Conclusion Impact of Japan Earthquake ElectronicsHousewareGift & Premium Have Impact on Business 61% of Exhibitors & 48% of buyers 19% of Exhibitors & 18% of buyers 23% of Exhibitors & 18% of buyers Electronics Industry Only Key Areas of Impact Rise in product sourcing & selling price Delay on delivery lead time No marked impact on product demand Duration of Impact Majority of of respondents expect the impact to last for a few months to a year
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27 Conclusion Market Outlook in 2011 ElectronicsHousewareGift & Premium Positive Market Outlook 89% of respondents 84% of respondents 81% of respondents Key Growth Regions Chinese mainland Western Europe US Emerging markets such as Russia, Central & South America Foresee a Rise in Unit Price Over 50% of buyers 63% of buyers 65% of buyers Drivers of Price Rise Increased raw material cost Increased labor cost Exchange rate factor (esp. RMB)
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28 Conclusion Product Trend in 2011 ElectronicsHousewareGift & Premium Biggest Growth Product Categories Digital living & multimedia Audio Visual Products Telecom products Kitchenware & gadgets Tableware Home decorations Advertising Gifts & Premium Personal & Well- Being Gifts Stationery & Paper Fashion Jewellery & Accessories Product designs with technology and green concepts can make a splash in the market
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29 Conclusion Green Manufacturing ElectronicsHousewareGift & Premium Increased Efforts in Green Manufacturing Over 80% of exhibitors say that they will put increased efforts on green manufacturing Customers’ Demand on Green Manufacturing Eco-certifications of any sort Environmental friendly manufacturing process Energy efficient products or services Additional Investment in Green Manufacturing Majority of exhibitors will invest more in green manufacturing Key Investment Areas include: Energy saving equipment for production facilities Energy saving equipment for office operations R & D on products with green features
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30 Key Findings Exhibitors End Thank You
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