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Key Issues and Applications of Social Networking Technologies in Libraries Meredith Farkas September 12, 2007
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What is social software? My definition: To be defined as social software, a tool must meet at least two of the following conditions: 1. It allows people to communicate, collaborate and build community online 2. It can be syndicated, shared, reused or remixed, or it facilitates syndication 3. It allows people to easily learn from and capitalize on the behavior or knowledge of others
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Examples Blogs RSS Wikis Social networking sites (MySpace/Facebook, etc.) Social bookmarking sites Other online communities Instant messaging/VoIP/Webconfere ncing Podcasting Video blogging/screencasting Multi-user virtual environments and games
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What can social software do for the library internally?
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Share timely information
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Capitalize on the collective intelligence of your colleagues
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What can social software do for our patrons?
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Disseminate Information
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Highlight Collections
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Get Feedback! Start a Conversation!
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Build Community
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Provide Services to Remote Users
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Making Learning Engaging
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Provide Services Where our Users Are
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Capitalize on the Collective Intelligence of our Users
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Issues in Implementing Social Software
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Avoid technolust
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Will it improve library services?
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Involve staff at all levels in planning
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Encourage staff to play (kick the tires!)
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Consider barriers to use and break them down
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Seek out strategic partnerships
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Consider maintenance and sustainability
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Must be able to integrate into staff workflow
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Training for staff and patrons
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In marketing focus on the functionality
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Be willing to experiment
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Start small and keep it simple
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Questions? Just Ask! mgfarkas@gmail.com AIM: librarianmer
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