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PRESENTATION SKILLS
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Presentation A visual and aural event intended to communicate, for the purposes of providing information, helping to understand, gaining agreement, and/or motivating to act.
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3 essential ingredients The audience You - the presenter The presentation itself
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CDD in Presentation Content Research and organization of materials Design Slides and graphical enhancements Delivery Voice the message
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The situation Four P’s Purpose People Point/objective Place
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Before starting the research What do I want my audience to gain? What might they already know about my topic? What is the objective of the presentation?
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Starting the research InformationSourceTime
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Preparing your content Managing your information (need-to-know vs nice- to-know) Keep your audience in mind Researching a known topic Researching a unknown topic Going from learning to presenting Converting your research into an outline
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3 steps in creating an outline Determine the outline style Group your raw data Arrange into outline format
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Sample outline
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Converting the content into a slide presentation From outline to bullets Use one concept per slide Use key words and phrases Stay within the 8 x 8 rule Make your bullet points consistent in structure Capitalize properly.
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Converting the content into a slide presentation Enhancing the bullets Determine the number of slides Create proper titles Ensure transfer of knowledge Agenda and recap slides Transition using title slides Using graphics Making data into charts and tables Adding graphs to emphasize bullets
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3 keys to setting up a great presentation Key 1: Layout Setting up your slide master Setting up your title master Setting up yours slide Key 2: Consistency Consistent placement of texts and images Consistent fonts Consistent background Consistent design of charts, graphs Key 3: Color
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Delivering your presentation with energy and composer Engaging your audience Putting energy to work Movement Gestures and postures (posture- erected but relaxed) Eye contact Question and answering techniques Encourage audience to ask questions Listening attentively to questions Answering questions Prepare for questions – appreciate Clarify
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Delivering your presentation with energy and composer Answering Maintain your style Be honest Involve the whole audience in your answer Employ 25%-75% rule Keep answer to the point Dealing with hostile questions Acknowledge feeling, fact or both Respond with information
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Delivering your presentation with energy and composer Pace - average conversational rate of speech 125 words per min. Pausing
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Self assessment Structure of the presentation Organization Logic Interest to the audience Presentation of benefits Positive start Powerful ending Good, concrete examples Length Balance between theory and reality
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Self assessment… Stance and posture Confidence Gestures Eye contact with the audience Personal appearance Use of the presentation area
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Self assessment… Visual aids Clarity Interest Number of slides Added value Equipment handling
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Finally… Do not think one presentation is final in your life. Unless you make a mistake, you do not have a chance to learn.
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References Bradbury, Andrew, 2006, Successful Presentation Skills, London: Kogan Page. Mandel, Steve, 2000, Effective Presentation Skills: A Practical Guide to Better Speaking, Boston: Course Technology, Thomson Learning. Rotondo, Jennifer and Mike Rotondo, Presentation Skills for Managers. New York: McGraw-Hill Thody, Angela. (2006). Writing and Presenting Research. London: SAGE Publications.
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