1. Introduction to Information Systems in Business Dr Wagner Decision & Information Technologies

2. THE CHANGING BUSINESS ENVIRONMENT GLOBALIZATIONGLOBALIZATION INDUSTRIAL ECONOMIESINDUSTRIAL ECONOMIES TRANSFORMATION OF THE ENTERPRISETRANSFORMATION OF THE ENTERPRISE

3. GLOBALIZATION MANAGEMENT & CONTROLMANAGEMENT & CONTROL COMPETITION IN WORLD MARKETSCOMPETITION IN WORLD MARKETS GLOBAL WORK GROUPSGLOBAL WORK GROUPS GLOBAL DELIVERY SYSTEMSGLOBAL DELIVERY SYSTEMS

4. INDUSTRIAL ECONOMIES KNOWLEDGE-BASED ECONOMIESKNOWLEDGE-BASED ECONOMIES PRODUCTIVITYPRODUCTIVITY NEW PRODUCTS & SERVICESNEW PRODUCTS & SERVICES KNOWLEDGE AS AN ASSETKNOWLEDGE AS AN ASSET TIME-BASED COMPETITIONTIME-BASED COMPETITION SHORTER PRODUCT LIFESHORTER PRODUCT LIFE TURBULENT ENVIRONMENTTURBULENT ENVIRONMENT

5. LABOR FORCE COMPOSITION 1900-1997

6. TRANSFORMATION OF ENTERPRISE FLATTENINGFLATTENING DECENTRALIZATIONDECENTRALIZATION FLEXIBILITYFLEXIBILITY LOCATION INDEPENDENCELOCATION INDEPENDENCE LOW TRANSACTION COSTSLOW TRANSACTION COSTS EMPOWERMENTEMPOWERMENT COLLABORATIVE WORKCOLLABORATIVE WORK

7. SYSTEM VIEW INPUTOUTPUTPROCESS FEEDBACK

8. FUNCTIONS OF AN INFORMATION SYSTEM INPUTOUTPUTPROCESS FEEDBACK INFORMATION SYSTEM ENVIRONMENT Customers Suppliers Regulatory Stockholders Competitors Agencies ORGANIZATION

9. INFORMATION SYSTEMS ORGANIZATIONSTECHNOLOGY MANAGEMENT INFORMATION SYSTEMS SYSTEMS

10. MAJOR BUSINESS FUNCTIONS SALES & MARKETINGSALES & MARKETING MANUFACTURINGMANUFACTURING FINANCEFINANCE ACCOUNTINGACCOUNTING HUMAN RESOURCESHUMAN RESOURCES

11. SOCIOLOGY POLITICAL SCIENCE PSYCHOLOGY COMPUTERSCIENCE OPERATIONSRESEARCH MANAGEMENTSCIENCE TECHNICAL APPROACHES APPROACHES TO INFO SYSTEMS MIS BEHAVIORAL APPROACHES

12. Recent trends…

13. 1950s: TECHNICAL CHANGES1950s: TECHNICAL CHANGES 60s-70s: MANAGERIAL CONTROL60s-70s: MANAGERIAL CONTROL 80s-90s: INSTITUTIONAL CORE ACTIVITIES80s-90s: INSTITUTIONAL CORE ACTIVITIES GROWING IMPORTANCE? SCOPE OF INFO SYSTEMS

14. TYPES OF INFORMATION SYSTEMS DATA WORKERS KIND OF SYSTEM GROUPS SERVED STRATEGIC LEVEL SENIOR MANAGERS STRATEGIC LEVEL SENIOR MANAGERS MANAGEMENT LEVEL MIDDLE MANAGERS OPERATIONAL OPERATIONAL LEVEL MANAGERS OPERATIONAL OPERATIONAL LEVEL MANAGERS KNOWLEDGE LEVEL KNOWLEDGE & SALES & MANUFACTURING FINANCE ACCOUNTING HUMAN RESOURCESMARKETING

15. MAJOR TYPES OF SYSTEMS EXECUTIVE SUPPORT SYSTEMS (ESS)EXECUTIVE SUPPORT SYSTEMS (ESS) DECISION SUPPORT SYSTEMS (DSS)DECISION SUPPORT SYSTEMS (DSS) MANAGEMENT INFORMATION SYSTEMS (MIS)MANAGEMENT INFORMATION SYSTEMS (MIS) OFFICE AUTOMATION SYSTEMS (OAS)OFFICE AUTOMATION SYSTEMS (OAS) TRANSACTION PROCESSING SYSTEMS (TPS)TRANSACTION PROCESSING SYSTEMS (TPS)*

16. TYPICAL TPS APPLICATIONS Sales & Marketing Systems MAJOR FUNCTIONS OF SYSTEMS: Sales management, market research, promotion, pricing, new productsSales management, market research, promotion, pricing, new products MAJOR APPLICATION SYSTEMS: Sales order info system, market research system, pricing systemSales order info system, market research system, pricing system*

17. MIS MIS FILES SALES DATA UNIT PRODUCT COST PRODUCT CHANGE DATA EXPENSE DATA MIS REPORTS MANAGERS TPS Order Processing System Materials Resource Planning System General Ledger System ORDER FILE PRODUCTION MASTER FILE ACCOUNTING FILES TPS DATA FOR MIS APPLICATIONS

18. INTERRELATIONSHIPS AMONG SYSTEMS ESS TPS OAS DSSMIS

19. Enterprise-Wide Systems Enterprise Resource Planning (ERP)Enterprise Resource Planning (ERP) Customer Relationship Management (CRM)Customer Relationship Management (CRM) Strategic Enterprise Management (SEM)Strategic Enterprise Management (SEM) Supply Chain Management (SCM)Supply Chain Management (SCM) Data Warehouse/BIData Warehouse/BI Enterprise PortalsEnterprise Portals

20. Sales & Marketing Accounting Finance Manufacturing Human Resources ERP SYSTEM Business Processes Enterprise-wide Business Processes VendorsCustomers

22. BENEFITS OF ERP SYSTEMS FIRM STRUCTURE & ORGANIZATION: One organizationFIRM STRUCTURE & ORGANIZATION: One organization MANAGEMENT: Firmwide knowledge- based management processesMANAGEMENT: Firmwide knowledge- based management processes TECHNOLOGY: Unified platformTECHNOLOGY: Unified platform BUSINESS: More efficient operations & customer-driven business processesBUSINESS: More efficient operations & customer-driven business processes

23. CHALLENGES OF ERP SYSTEMS DAUNTING IMPLEMENTATIONDAUNTING IMPLEMENTATION HIGH UP FRONT COSTS & FUTURE BENEFITSHIGH UP FRONT COSTS & FUTURE BENEFITS INFLEXIBILITYINFLEXIBILITY HARD TO REALIZE STRATEGIC VALUEHARD TO REALIZE STRATEGIC VALUE*

24. CRM Processes MarketingMarketing –Focus on lead generation and awareness of the products and services being offered by a firm SalesSales –Convert leads into sales Customer ServiceCustomer Service –Retain and upgrade existing customers Data AnalyticsData Analytics –Measuring the performance of your CRM deployment with KPIs

25. IMPACT OF THE INTERNET ON BUSINESS SYTEMS COMMUNICATE & COLLABORATECOMMUNICATE & COLLABORATE ACCESS INFORMATIONACCESS INFORMATION DISCUSSDISCUSS OBTAIN INFORMATIONOBTAIN INFORMATION ENTERTAINENTERTAIN TRANSACT BUSINESSTRANSACT BUSINESS

26. QUESTIONS? ???

27. THANKS!! GO CATS!!