1. Strategic Management Session #2 Dr. Mark H. Mortensen

2. Mortensen Consulting Group You are prepared for today iff You are here and awake

3. Mortensen Consulting Group From Last Session Why bother with strategic management Questions on Syllabus? Follow-up from last week Class characterization Survey results

4. Mortensen Consulting Group 4 My Motorcycles Honda Spirit 1100VX Honda Helix

5. Mortensen Consulting Group T Boone Pickens Thomas Boone Pickens, Jr. (born May 22, 1928), known as T. Boone Pickens, is an American financier who chairs the hedge fund BP Capital Management. He was a well-known takeover operator and corporate raider during the 1980s. With an estimated current net worth of about $1.4 billion, he is ranked by Forbes as the 290th-richest person in America and ranked 880th in the world.Americanfinancierhedge fundBP Capital Managementtakeovercorporate raiderForbes290th-richest person in America Pickens has recently begun buying up subsurface water rights in Texas. CBS News reported in 2006 that Pickens' company, Mesa Water, bought ground water rights for 200,000 acres (800 km 2 ) in Roberts County, Texas for $75 million, estimating the investment will be worth $1 billion. "'I know what people say—water's a lot like air. Do you charge for air? 'Course not; you shouldn't charge for water,' says Pickens. 'Well, OK, watch what happens. You won't have any water.'" [11]water CBS News [11]

6. Mortensen Consulting Group ‘Solarbabies’ – one of the worst science fiction movies I have ever seen In the future, a nuclear war has left the Earth as a desert wasteland where the ocean has dried up leaving the Earth as a vast desert landscape. Most of the water supplies are controlled by the elite corporation E-Protecorate, [which] takes children away from their families and are forced to live in a orphanage (sic), where they are to be trained as E- Police. [Ref: Wikipedia]

7. Mortensen Consulting Group Class Characterization Section 211 – 20 studentsSection 212 – 10 students

8. Mortensen Consulting Group Survey Results Student Background Knowledge for UMass Lowell Strategic Management Sections 211 and 212 This is a short survey of your knowledge of some of the tools and techniques in management that I intend to use this semester. It is not a part of your grade, but is meant to help me discover what I need to cover in more depth in class. The results will be anonymous - I will only know how many people checked off each box. ------ DrM

9. Mortensen Consulting Group Rate your familiarity with a ‘SWOT’ Analysis

10. Mortensen Consulting Group What is your familiarity with financial terms that measure the health of a company such as ROI, ROE, ROS, Gross Margin, and EBITDA?

11. Mortensen Consulting Group Have you ever used a ‘Mind Mapping’ technique for taking notes or planning a project?

12. Mortensen Consulting Group Have you ever done a ‘Myers- Briggs’ assessment of yourself?

13. Mortensen Consulting Group Rate your ability to read a company’s annual report and understand what a good set of numbers would look like.

14. Mortensen Consulting Group Chapter 1 Lecture