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CORPORATE CULTURE & CHANGE A2 Business Studies
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Aims & Objectives Aim: To understand corporate culture and culture change. Objectives: All Will: Define corporate culture and change. All Will: Describe the reasons and problems of culture changing. Most Will: Analyse the benefits and disadvantages of a power and role/task culture. Some Will: Evaluate the impacts of culture changing.
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Starter: Define Corporate Culture (2 Marks). Organisational Culture and Change Starter Sheet. Peer Assessment.
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Why might a businesses’ culture change? Product led businesses needs to respond to changing market conditions by encouraging more staff involvement. Task Culture. Merger or takeover may result in one of the businesses having to adapt its culture to ensure consistency. Morrisons Video 1and 2.
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Problems of Organisational Culture Change Brainstorm in groups the problems which a business may face when changing its culture. Culture Change Problems StaffTrainingObjectivesCosts
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6 Critical Factors for Changing Organisational Culture Changing Organisational Culture Staff Rewards Staff Training Staff Participation New Objectives and Mission Statements Commitment Be Positive
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Issues In Case Study Using Morrisons Case Study & Morrisons Evidence / Application Sheet Identify which line/section of the case study you may draw evidence from to support the point. or Identify which line/section of the case study you could apply the analysis point to.
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Morrisons: Power Vs Role/Task Culture Debate Sir Ken Morrison has stepped down after 50 years and for the first time ever there is no member of the Morrison family in an executive or board role. As it moves from a national to a nationwide organisation, Morrisons is adopting an increasingly professional, process driven, business-like approach This approach was needed because of the difficulties experienced during the Safeway integration and the need to be responsive to customer trends in a competitive environment The Results of a culture change or just low Inflation?: http://www.bbc.co.uk/news/business-11243127 http://www.bbc.co.uk/news/business-11243127
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Debate Points 1Point = Basic Point 2 Points = Point + Evidence 3 Points = Point + Evidence + Explanation 4 Points = Point + Evidence + Explanation + Evaluation
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Exam Question Assess the possible impacts on Morrisons’ Corporate Culture of Sir Ken Morrison’s decision to step down as Chairman. 5 mins to plan. 15 mins to write.
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Peer Assessment Use the mark scheme to examine where marks are awarded. Mark your colleagues work using the mark scheme. Give them a mark out of 8, with a few comments to explain why they got that mark.
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Plenary Feedback from peer assessment.
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