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© Prentice Hall, 2003 Business Communication TodayChapter 3 - 1 Communicating Interculturally.

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Presentation on theme: "© Prentice Hall, 2003 Business Communication TodayChapter 3 - 1 Communicating Interculturally."— Presentation transcript:

1 © Prentice Hall, 2003 Business Communication TodayChapter 3 - 1 Communicating Interculturally

2 © Prentice Hall, 2003 Business Communication TodayChapter 3 - 2 Intercultural Communication Global marketplace Multicultural workforce

3 © Prentice Hall, 2003 Business Communication TodayChapter 3 - 3 Intercultural Sensitivity Culture Subculture Ethnocentrism

4 © Prentice Hall, 2003 Business Communication TodayChapter 3 - 4 Cultural Differences Contextual Legal and ethical Social Nonverbal

5 © Prentice Hall, 2003 Business Communication TodayChapter 3 - 5 Cultural Context Decision-making practices Problem-solving techniques Negotiating styles

6 © Prentice Hall, 2003 Business Communication TodayChapter 3 - 6 Legal and Ethical Behavior Seek common ground Withhold judgment Send honest messages Respect cultural differences

7 © Prentice Hall, 2003 Business Communication TodayChapter 3 - 7 Social Behavior Differences Materialism Roles Status Manners Time

8 © Prentice Hall, 2003 Business Communication TodayChapter 3 - 8 Nonverbal Communication Personal space Body language

9 © Prentice Hall, 2003 Business Communication TodayChapter 3 - 9 Overcoming Ethnocentrism Acknowledge distinctions Avoid assumptions Avoid judgments

10 © Prentice Hall, 2003 Business Communication TodayChapter 3 - 10 Doing Business Abroad Assume differences Take responsibility Withhold judgment Show respect Empathize Tolerate ambiguity

11 © Prentice Hall, 2003 Business Communication TodayChapter 3 - 11 Doing Business Abroad Look past the superficial Be patient Be persistent Admit cultural biases Remain flexible

12 © Prentice Hall, 2003 Business Communication TodayChapter 3 - 12 Doing Business Abroad Look for common ground Send clear messages Deal with the individual Learn when to be direct Test your understanding

13 © Prentice Hall, 2003 Business Communication TodayChapter 3 - 13 ESL Communication Barriers Slang and idioms Accents and pronunciation Vocal variations Communication styles

14 © Prentice Hall, 2003 Business Communication TodayChapter 3 - 14 Foreign Language Barriers Learn another language Use intermediaries or translators Offer training in English

15 © Prentice Hall, 2003 Business Communication TodayChapter 3 - 15 Written Communication Use plain English Be clear Use proper addresses Cite numbers carefully Be brief Use transitions Avoid slang and idioms Use short paragraphs

16 © Prentice Hall, 2003 Business Communication TodayChapter 3 - 16 Oral Communication Minimize noise Obtain feedback Speak slowly Clarify intent Do not talk down Be accurate

17 © Prentice Hall, 2003 Business Communication TodayChapter 3 - 17 Oral Communication Learn foreign phrases Listen carefully Adapt your style Check for understanding Clarify the next step Watch body language


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