1. Unit 1 Assignment 2
P2 M1 D1

2. Stakeholder
What is a stakeholder? How is this different from a shareholder? Give examples of a stakeholder.

3. Stakeholders
A stakeholder is a person or business who has an interest in the business, these include;
Customers
Employees
Suppliers
Owners
Trade unions
Employer associations
Local and national communities
Governments

4. Stakeholder needs Vs Expectations
Need is something that is legally required. Expectation is going above and beyond what is expected. Effect/influence on the organisation is how they persuade the company to make certain decisions.

5. Stakeholder
Each stakeholder has a need and expectations on a business. The needs and expectations will depend upon the stakeholder and the business.
Produce a table to show the different stakeholders in your two contrasting businesses. Describe each stakeholder, their needs and wants and affects on the business.

6. BP Case study http://www.bbc.co.uk/news/world-us-canada-13139375
Who are the stakeholders for BP- how do they influence and effect BP as a company?

7. P2/M1 Example
Stakeholder
Need
Expectation
Effect on the organisation.
Staff- these consists of managers, crew members, cleaners and chefs. They all work for McDonalds but vary from part time to full time staff.
These stakeholders need to be paid for their work. They need McDonalds to follow recruitment and employment laws such as Health and Safety act.Staff need McDonalds to train them to use equipment appropriately to ensure they do not harm themselves.
Staff expect McDonalds to offer benefits such as competitive pay, this should be competitive compared to other fast food retailers. Staff also expect the receive a company pension and discounts on food they buy. Staff expect to be provided with a uniform and the higher up the member of staff the more financial benefits such as bonuses staff expect.
Staff have a huge effect on the organisation, if they provide poor customer service then McDonalds will not have any returning customers, this will impact on the profit that McDonalds make as well as their image.
Staff also affect McDonalds as they have the ability to strike, if they decide to strike McDonalds would be forced to close. Staff can also impact on the quality of the products provided as they are involved in making the food, if the quality of food is poor customers will use alternative businesses such as KFC and cause McDonalds to loose their market share.
Staff can impact on the business aims because......

8. P2 M1
For Nestle UK and J&G Strickland accountancy describe who the stakeholders are.
Describe their needs and expectations
Explain how they influence the company
USEFUL LINKS:

9. Key Stakeholders Stakeholders Suppliers of ingredients in Yorkshire
Employees at York
Suppliers of ingredients in Germany
Suppliers of ingredients in Yorkshire
Employees at Hamburg
Nestle Shareholders
Customers
Key Stakeholders

10. Useful links