2. 23 Year Old Medical Publishing Company Agence France Presse – partner International News Provider Official Media Partner of NIH and respected by Philippine Medical Societies Target Audience 1993-2012 – Doctors, Healthcare Professionals, Pharmas 2013 – Doctors, Healthcare Professionals, Pharmas and PATIENTS Medical Observer

3. Shifted from Print to Online Publishing in 2013 Opened up in Social Media and other online platforms Facebook Twitter Instagram LinkedIn Youtube Website Medical Observer

4. WHY SHIFT TO ONLINE PUBLISHING?

7. Rising costs of Printing Online Publishing is more Cost-Efficient Caters to a Bigger Audience on a Global Scale Trend among all publishing companies Newsweek Time Magazine Rappler Dailies opening Online Versions WHY SHIFT TO ONLINE PUBLISHING?

8. WHY OPEN UP IN SOCIAL MEDIA?

10. Medical Observer’s ONLINE CHANNELS

11. Daily Publishing of Stories

12. Stories released in: Different SECTIONS, MEDICAL OBSERVER WEBSITE

13. Stories released in: Latest Stories Section Medical Observer Home Page

14. Stories released in: MEDICAL OBSERVER FACEBOOK PAGE

15. Stories released in: MEDICAL OBSERVER TWITTER PAGE

16. THE PROCESS

17. Health/Medi cal Story

18. Experienced and Seasoned Pool of Writers and Editors from 23 Years of Publishing Stories

19. Health/Medi cal Story

20. Capitalizing on Facebook

22. Medical Observer Page Demographics

23. Medical Observer Page Geographic Reach

25. Medical Observer Facebook Analytics

26. Medical Observer has more than 75,000 followers Reaching 1M-3M users globally weekly Integrated to our website and other social media platforms Capitalizing on Facebook

27. Health/Medi cal Story

28. Where Stories Get Published

29. Website

30. Medical Observer Website Analytics

31. Health/Medi cal Story

32. Subscription to Email Newsletter (we now have more than 3000 subscribers)