1. Information Seeking in Electronic Environments Marchionini, G. (1995). Information Seeking in Electronic Environments. Cambridge Press. Kathleen Padova February 2015

2. Gary Marchionini  Dean, School of Information and Library Science, University of North Carolina at Chapel Hill  Taught courses in human-information interaction, interface design and testing, and digital libraries  Published over 200 articles, book chapter, technical reports  Served on many conference committees and as chairs  Served as editor/editor-in-chief on multiple journals/publications  interfaces that support information seeking and information retrieval  usability of personal health records  multimedia browsing strategies  digital libraries  information architecture  personal identity in cyberspace  evaluation of interactive media, especially for learning and teaching

3. Information Organization System Reference System

4. Information Retrieval Information Seeking Databases Indices Algorithms Problem Identification/ Clarification Precision Recall Relevance

5. Learning Information Seeking Information Retrieval Browsing Strategy (informal) Analytical Strategy (formal)

6. Information Seekers & Seeking Behavior  Problem identification/definition  Goals, tasks  Mental models  Domain expertise  Known sources  Search expertise  Known search techniques  Expectations  Situational context

7. Information Seeking Strategies Analytic  Formal, planned  Goal driven  Indexes, organizational systems  Discrete  Complex queries  “Building blocks”, faceted searching  “Pearl growing” Browsing  Informal, casual  Opportunistic  Clarification  Terminology  Interactive  Related items  Discovery  Scanning, observing, navigating, monitoring  Less cognitive load  Directed/Undirected

8. 20 years later... What has changed  HCI Research  Interfaces, interactivity  Volume of information  Connectedness of information  Online search savviness  Expectations  Tactics Still valid  Information Seeking Behavior Models  Information Seeking Strategies  Problem Identification/Query Development  Tactics