Presentation is loading. Please wait.

Presentation is loading. Please wait.

(The National Restaurant Association).  Founded in 1919: Kansas City Restaurant Association, with 43,000 restaurants  Prohibition movement made the.

Similar presentations


Presentation on theme: "(The National Restaurant Association).  Founded in 1919: Kansas City Restaurant Association, with 43,000 restaurants  Prohibition movement made the."— Presentation transcript:

1 (The National Restaurant Association)

2  Founded in 1919: Kansas City Restaurant Association, with 43,000 restaurants  Prohibition movement made the NRA change its marketing tactics  Led to the first “chain food”: White Castle  Post WWII triples revenue: 60,000,000+ meals per day  Led to the creation of an Educational Department  1950’s: “Speedee System -> Fast Food” and “Take Home Deal -> TV Dinner”

3  1980’s: Moved to Washington D.C. and became more politically active  Established the NRA Educational Foundation  Put more focus on the training rather than the consumption  2011: Created the Kids LiveWell campaign  Now: Restaurant industry is the country’s second highest private-sector employer

4  Promotes entrepreneurship and hospitality  Advocates for operational freedom Supports small businesses in the food industry Protects the rights of every food employee in the country

5  Starting restaurants  Restaurant chains  Fast food restaurant chains  Local restaurants  Bakeries

6  http://www.restaurant.org/Membership/Join http://www.restaurant.org/Membership/Join

7  What they argue for:  Tip-reporting rules  Tip taxes  Business meal deductibility  Employment law  Healthcare reform

8  Nutrition disclosure  Serving customers with food allergies/restrictions  Swipe fees  National trans-fat ban  Food marketing to children  Childhood obesity

9  *Court case won over swipe fees  Violated what Congress tried to do in making swipe fees, ensuring they were “reasonable and proportional” to the transaction cost  Proposed bill against patent trolls  *Court case won over false advertising and review submitting online

10  Graphs and pop-out statistics  Videos and advertisements pushing specific events  Appetizing food visuals  Links to get involved within the NRA  http://www.restaurant.org/Home

11  Kids LiveWell Recipe Challenge Kids LiveWell Recipe Challenge  NRA Show 2014  Nutrition Executive Study Group  Maintain top quality throughout all restaurants  Brainstorm healthy recipes and dishes to give to restaurants  Contact local and state legislators in order to advocate for nutrition acts to be put on the policy agenda

12  www.restaurant.org www.restaurant.org  www.wikipedia.com/nra www.wikipedia.com/nra


Download ppt "(The National Restaurant Association).  Founded in 1919: Kansas City Restaurant Association, with 43,000 restaurants  Prohibition movement made the."

Similar presentations


Ads by Google