Download presentation
Presentation is loading. Please wait.
1
Vocabulary Terms Software: Adobe Illustrator CS6
Object Illustrations Vocabulary Terms Software: Adobe Illustrator CS6
2
Graphic Design The practice or profession of designing print or electronic forms of visual information, as for an advertisement, publication, or website
3
Creative process Effective design requires solid and consistent planning. Our creative process follows a simple but proven project flow: Define, Research, Design, Revise.
4
Visual literacy the ability to recognize and understand ideas conveyed through visible actions or images (as pictures).
5
Vector image A vector image is one of the two major graphic types (the other being bitmap). Vector graphics are made up of many individual objects.
6
Vector graphics use mathematical relationships between points and the paths connecting them to describe an image. Vector graphics are composed of paths. A raster image uses a grid of individual pixels where each pixel can be a different color or shade. Raster images are composed of pixels. The image to the left above is representative of a vector graphic and the image to the right is representative of a raster image. They are shown at four times actual size to exaggerate the fact that the edges of a raster image become jagged as it is scaled up: When you create your objects in Adobe Illustrator ALWAYS create your workspace to be AT LEAST 300 dpi.
7
simplify To reduce in complexity.
This can be done through cropping in digital design.
8
Visual communication is the conveyance of ideas and information in forms that can be read or viewed.
9
Attitude, standards, and values
These qualities create our character and are important in work environments.
10
Our role as a designer Graphic designers create visual designs for their clients and also oversee the production of the design.
11
Responsibility of a designer
Graphic designers solve visual communication problems.
12
Creative team Executive Creative Director: responsibilities comprise providing creative ... creative insights to the company Creative Director: The creative director may also assume the roles of an art director, copywriter, or lead designer. Graphic Designers Junior Designers Interns
13
Rewards of a design career
As the information era continues to progress, one thing becomes clear: we're living in an increasingly visual world.
Similar presentations
© 2025 SlidePlayer.com. Inc.
All rights reserved.