1. Online Breakout #1: Your Relay Online- The Experience

2. WELCOME Please take a few minutes to write the top three things that you want to take away from today’s online breakout sessions on the index card provided. On the back, please write your name, email, and event name.

3. Online Breakout #1: Your Relay Online- The Experience

4. Facilitator: Insert Name and email

5. Objectives Role of Online Chair 2013 Website Refresh Updating Webpages Getting to Know the Relay Dashboard

6. Role of Online Chair Updating webpages Providing first level customer service to event’s participants Pulling reports Sending emails Uploading donations Entering donations Managing social media pages Promoting the website

7. 2012 RFL Online Data

8. 2012 RFL Online Data as of 8/22/2012 Participants – FY11: 198,235 – FY12: 197,517 Teams – FY11: 17,569 – FY12: 17,296

9. 2012 RFL Online Data as of 8/22/2012 Online Registration – FY11: $536,835 – FY12: $520,411 Online Income – FY11: $8,551,730 – FY12: $8,573,123 Online Total – FY11: $9,088,566 – FY12: $9,093,535

10. 2012 RFL Online Data as of 8/22/2012 RFL and Feeder Online Income – FY11: $9,138,700 – FY12: $9,171,739

11. 2012 RFL Online Data as of 8/22/2012 Participant Emails – FY11: 627,809 – FY12: 498,679 Coaching Emails – FY11: 9,105 – FY12: 9,590

12. 2013 Website Refresh

13. Customer Feedback

14. 2013 Website Refresh Customer’s Needs

15. 2013 Website Refresh Goal of 2013 Refresh

16. 2013 Website Refresh Landing page refreshed to move site visitors to participants or donors Inspiration: Take cues from highly task-focused experiences, like online banking Give participants a “fundraising dashboard” to make it as easy to raise money

17. 2013 Greeting Page

19. 2013 Event Details

21. 2013 More Event Information

22. 2013 My Dashboard

24. 2013 My Team

26. 2013 My Event

28. 2013 Navigation “navigation is all over place” “too much navigation”

29. 2013 Website Refresh Resources 2013 Website Video—GWOnlineHelp.org 2013 Online Guide Great West Online Chair Network Group on Facebook Great West Online Task Force GWOnlineHelp.org

30. Updating Content These main pages must be updated at the local level: – Event Details – Event Announcements – Upcoming Fundraisers – Sponsorship – Event Announcements in the Relay Dashboard

31. Training Site

32. 2013 Updating Content Resources 2013 Online Guide Great West Online Chair Network Group on Facebook Visit other Relay For Life pages GWOnlineHelp.org Drop Down in top of the EMC

33. Understanding the Participant Experience

34. Thank you! See you after lunch!