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Developing Effective Posters Mary Gallant SPH 685 March 6, 2015
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What is a Poster? A formal type of scientific presentation A way to present information visually An opportunity to share your knowledge with peers and colleagues at a scientific conference or public display An interactive presentation tool
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An Effective Poster… Conveys a clear, coherent message; Tells a story Clearly presents objective and main points Is visually appealing Is well organized and draws viewer from left to right Balances text and graphics
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Design Tips Leave adequate white space Ensure it is readable from 4-6 feet away Choose fonts carefully – Don’t use too many – Serif font for text ; sans serif for titles / headings Column format works well
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Research Posters Title / Student name & affiliation Name of Field Placement/Name of Field Instructor Introduction – Objective of research or experience – Background/literature (include a brief description of what problem is being addressed) – Theoretical Framework/Theory/Conceptual framework (brief explanation) – if appropriate Methods – Describe setting of study, sampling of target population, define variables (themes if qualitative) and analysis strategies Data/Results – tables or charts or diagrams help. – Quantitative: Sample statistics, bivariate/multivariate results, statistical models, etc. – Qualitative: Describe sample, themes and provide quotes that summarize themes Strengths/Limitations of research methods and findings Conclusions - What are the implications of your results and recommendations? Acknowledgments - Partners, colleagues, mentors, etc. References – Should be provided but may be on a different sheet.
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Program / Project Posters Title / Student name & affiliation Name of Field Placement/Name of Mentor Introduction – Objective of the program or your experience – Background/literature to support the reason for the program (include a brief description of what problem is being addressed) – Theoretical Framework/Theory/Conceptual framework (brief explanation) Consider a diagram to help Program or process strategy if different than framework (i.e. CBPR Principles, RE- AIM, Intervention Mapping or other development framework) Process Evaluation or other results of evaluation if conducted. If not, Leave out Strengths/Limitations or the program or experience Conclusions - What are the implications of your experience and recommendations? Acknowledgments - Partners, colleagues, mentors, etc. References – Should be provided but may be on a different sheet.
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Evaluation Criteria Clear objective Good general knowledge Appropriate research methodology / comprehensive project description and rationale Strengths and limitations of study/project Clear presentation of results Appropriateness of conclusions and recommendations Clarity of poster presentation Clarity of oral presentation
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