1. Cross Platform Development the Good, the Bad, and the Ugly WIFI: BRGuest / Gu3st!

2. So You Need an App Congratulations! You’ve decided you or your organization needs a mobile app.

3. Android and Windows and iPhone, Oh My!

4. Your Options Develop Two Applications Simultaneously Pick a Platform—Then Follow Up with Another App Go Cross Platform

5. Overview My Introduction Just What is Cross Platform Development? Cost Speed Simplicity Platform Limitations User Experience Integration Challenges Tools I Have Experience With Objective C vs. Java Corona Demonstration Discussion Thank You!

6. Introduction Real quick I am team lead at Bottle Rocket Apps. I have independently published several video games for Android, iPhone, Kindle, and Nook. I write a weekly column for CBS Interactive on Smart Phone development. I have developed native apps and cross platform apps for some very large customers including Fox News and Chick-fil-A to name a couple.

7. What is Cross Platform Development? For a piece of software to be considered cross platform, it must be able to operate on more than one computer architecture or operating system.

8. Cost Theoretically it is more cost effective to leverage one code base.

9. Speed Potentially you can get your app to market faster using a shared code base vs. individual native implementations.

10. Simplicity In the case of a cross platform app most updates occur in tandem across all platforms.

11. Platform Limitations You will find yourself forced to support the lowest common denominator.

12. User Experience The majority of successful consumer apps are built native to afford the platform’s unique user experience. Notable exceptions include most games and LinkedIn.

13. Integration Challenges Getting access to settings, locale, and notifications can be tricky in a cross platform environment.

14. Tools I have Experience With Unity Corona SDK Cordova / Phone Gap Monkey HTML 5 / JS / Sencha Touch The Native Android SDK

15. Objective C vs. Java

16. Corona Demonstration http://fuze.me/26678810http://fuze.me/26678810 to watch live on your laptop

17. Discussion

18. Thank You! Get in touch with me: http://www.linkedin.com/pub/william-francis/7/a32/bb9 http://www.linkedin.com/pub/william-francis/7/a32/bb9 Read my blog: http://www.techrepublic.com/search/?a=William%20J.%2 0Francis http://www.techrepublic.com/search/?a=William%20J.%2 0Francis Get this presentation: http://www.thingerjiggy.com/downloads/xplatform_dev http://www.thingerjiggy.com/downloads/xplatform_dev