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Published byJennifer McLaughlin Modified over 9 years ago
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Friday, September 20th
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Q & A Bryan Schreifels
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Staff Fitness Website Nikki Wolf
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New Program! Staff Fitness Website Staff Fitness Website (fitstaff.live2bhealthy.com) Staff Fitness Resources (franchsie.live2bhealthy.com)
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Staff Fitness Bryan
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Self Starter Program - FREE FREE to all current community contracts: One time meeting review program with the staff – Q & A If community provides equipment – they can purchase through L2BH Regional Owner Trainer involved $80 - $100 a session
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On-Site Program- PAID PAID – includes a trainer: sample Joe Bettencourt 3 sessions a week $960 - $1200 per month ($80 - $100 per session) 2 sessions / week $800 per month 1 session / week $500 per month If we are currently doing a senior fitness class discount for having a 2 nd class
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Fed Ex Jerry Czepa
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Retention Barry & Terry Scott
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You Landed the Contract! The Hard Work Starts Now..
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“ The more you engage with customers the clearer things become and the easier it is to determine what you should be doing” John Russell, President, Harley Davidson
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Customers Owners/Directors Class Participants Families Community Staff
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Owners / Directors Bottom Line Numbers Participation Report Test Results Professional Presence Feedback Class Participants Families Staff “Well done is better than well said.” - Benjamin Franklin
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Class Participants Looking for fun, social experience Encouragement & touch Appropriate Challenge Respect Reward “I won’t complain, I just won’t come back.” - Brown & Williamson Tobacco Ad
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Families Want parents to be active (safely) Positive Social Interaction Neighbors Caretakers Service Providers Response to problems / issues “They don’t care how much you know until they know how much you care.”
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Staff Want a break Class time Renewed Independence & Mobility Appreciation
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What we do: Barry: Regular Contact with Owner/Directors o Networking o Class/Testing o Check-in calls and Appointments Terry: Visit each class once per week o Face time with trainers o Visit participants o Visit new residents o Visit inactive participants Check in with directors & staff
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“There are no traffic jams along the extra mile” - Roger Staubach
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Sponsorship Chris Pipkin & Mike Pap
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Which came 1 st ? The chicken or the egg?
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Part·ner·ship: An agreement between likeminded individual for mutual benefit.
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Step-by-step process to building your partner/sponsor network 1.Create a list of possible sponsors / partners 2.Do a drop-by leaving a brochure and introduction letter 3.Call and make appointment.
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Step-by-step process if you have sponsor/partner leads from your community sales meetings 1.Have community provide a list of the companies that provide a product or service to their community or residents 2.Do a drop-by leaving a brochure and introduction letter 3.Call and make appointment (let them know you want to meet in regard to their customer).
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Letter to Sponsors Sponsorship Letter Sample
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Marketing Tools for Sponsorship Flyers/Posters Postcards Flyers/Posters
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Marketing Tools for Sponsorship Posters – Once the class is started
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Sponsorship Program Benefits Partial Class: 1 hr. sessions – 3x per week In-Class poster with sponsor logo Sponsor logo on all class announcement material Sponsor can offer class to their customers Mentioned at open house events Featured as a Sponsor on our Website Social Media attention Advertising in Newsletter 100% Tax Deductible Receipt** ** Only applies to communities that are Non Profit Corporations Partial sponsorships will share advertising attention with other partial sponsors of the same class. By request, we will share: Pictures of classes & participants Receive Test Results Testimonials from participants and community
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LUNCH
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Open Forum Bryan Schreifels
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Contest Winner Celebration Cory Czepa
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3 rd Place Winner! Josh & Nancy Lewis Prize: 25 Live 2 B Healthy Senior Fitness DVD’s! “Success is not a matter of chance, but a matter of choice.” - Unknown
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2 nd Place Winner! Chris & Tina Pipkin Prize: 25 Live 2 B Healthy Senior Fitness DVD’s! 10 Pedometers ( staff fitness ) 10 Water bottles (staff fitness)
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1 st Place Winner! Greg Springman & Jerry Czepa Prize: 25 Live 2 B Healthy Senior Fitness DVD’s! 15 Pedometers (staff fitness) 15 Water bottles (staff fitness) 1 Professional Sports Jersey (team of choice)
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2014 Vision Cory Czepa
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2014 Vision Double Your Business SilverSneakers will be much more prevalent Non Traditional locations Contests Staff Fitness Program Sponsorship Program Continued conversations with regional & national senior corporations Doubling the number of franchise owners “Success is a journey, not a destination, the doing is often more important than the outcome.” – Arthur Ashe
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Thank you! Happy Birthday Celebration! (elective at own expense) Horse & Hunt Club – 6:00 p.m. 3300 220th St E Prior Lake, MN 55372 Dessert at Cory’s house, Prior Lake 8:30 p.m.
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