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Published byRoss Harmon Modified over 9 years ago
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2 Pandora is the leader in personalized internet radio, making up more than 69% of all internet radio listening in the U.S. In January 2011, Pandora became the #2 all-time downloaded free iPhone app and the #1 all-time downloaded free iPad app In March 2012, monthly listener hours for Pandora crossed the 1 billion mark Pandora Fast Facts
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33 Partnership Deliverables Branded CENTURY 21 ® Radio –Will increase brand awareness and ads a linkable to century21.com –Each :15 or :30 spot is paired with a companion banner for greater impact and the ability to drive traffic to a landing page Will provide a live demo when station goes online
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44 CENTURY 21 ® Radio Exclusive, branded Pandora ® radio station The CENTURY 21 brand will own 100% SOV * during the entire listening session, giving agents the perfect soundtrack for every open house – without interruption! Branding includes a custom site skin and static banner throughout the listening session * SOV stands for “Share of Voice” – the percentage of advertising for one brand in a particular product category as compared to other brands in the same category. CENTURY 21 Radio http://www.pandora.com/?sc=sh839266211192391417 CENTURY 21 Radio Use the following link or QR code to visit the C21 Pandora Radio Station.
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55 Audio Every Where Driving awareness to a highly engaged audience with Audio Everywhere radio spots across Pandora’s web and mobile platforms
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