1. Town Hall Meeting on Enrollment: University of Michigan Flint April 21, 2015 Tom Green, Ph.D. Associate Executive Director. AACRAO

2. UM Flint Town Hall on Enrollment, 4/21/2015 2 Town Hall Agenda 1.Introductory remarks on enrollment –Chancellor Borrego 2.UM Flint’s enrollment environment –UMF Data Team 3.Retention behaviors: –Tom Green, AACRAO Consulting 4.UMF’s optimal enrollment – a discussion: –Facilitated by Dr. Green

3. University of Michigan Flint Enrollment Environment UM Flint Data Team

4. UM Flint Student Enrollment Behaviors Teresa Farnum & Associates, Inc. Tom Green, AACRAO

5. UM Flint Town Hall on Enrollment, 4/21/2015 5 UM Flint Historical Retention Rates - FTIAC Average rate = 72% Source: UM Flint Institutional Assessment, Fawn Skarsten

6. UM Flint Town Hall on Enrollment, 4/21/2015 6 Roughly 40-50% of all freshmen are gone after two years Domestic FTIAC Start Term Starting count Retained to second fall % retained Retained to third fall % retained Fall 200889764271.6%45150.3% Fall 200976153069.6%41454.4% Fall 201066744867.2%39459.1% Fall 201156740471.3%33759.4% Fall 201253341878.4%33262.3% Fall 201363944068.9% ?? Source: Historical UM Flint data files (not tied to official IPEDS totals)

7. UM Flint Town Hall on Enrollment, 4/21/2015 7 Retention by admission type - FTIAC

8. UM Flint Town Hall on Enrollment, 4/21/2015 8 Retention by distance from UM Flint campus

9. UM Flint Town Hall on Enrollment, 4/21/2015 9 Retention by ethnicity - FTIAC

10. UM Flint Town Hall on Enrollment, 4/21/2015 10 FTIAC and Transfer retention compared

11. UM Flint Town Hall on Enrollment, 4/21/2015 11 Benchmarking FTIAC retention – Education Trust algorithm

12. UM Flint Town Hall on Enrollment, 4/21/2015 12 Benchmarking FTIAC retention – MI publics Source: Education Trust, college results online, 3/2015

13. UM Flint Town Hall on Enrollment, 4/21/2015 13 Student satisfaction 1.UM Flint administers the Noel-Levitz Student Satisfaction Inventory: –Measures the importance of issues to students. –Measures the level of satisfaction with those issues. –The “gap” between importance and performance implies areas where improvements can be made. –On standard questions, allows comparison of those issues against other institutions to “norm” the responses. 2.In most areas, UM Flint performs well: –Students are generally more satisfied with academics and services than students at other institutions.

14. UM Flint Town Hall on Enrollment, 4/21/2015 14 Student satisfaction 3.The instrument allows for “local” questions that are not answered by students at other institutions. 4.Two local questions revealed areas where the gaps between importance (high) and performance (low) imply areas for improvement: –Classes I need to complete my degree program are available. –Course scheduling problems have interfered with my ability to complete degree requirements and graduate in a timely manner.

15. UM Flint Town Hall on Enrollment, 4/21/2015 15 Where do students go when they leave? 1.National Student Clearinghouse provides data on students who attend other institutions who report enrollment through them: –This is their Student Tracker service. –Using this, we can see where students may enroll if they leave UM Flint. 2.Some students may not appear on the report: –It contains about 94% of all enrollment in the United States but not all. –Students who leave for military service or work will not appear. –Students who change names or have mismatched data. –Overall, it matches most students.

16. UM Flint Town Hall on Enrollment, 4/21/2015 16 Top choices for next institution after UM Flint – all students 1.Mott Community College 2.Baker College – Flint 3.Oakland Community College 4.UM – Ann Arbor 5.Lansing Community College 6.Michigan State University 7.Central Michigan University 8.Oakland University 9.Davenport University 10.University of Phoenix 11.Delta College 12.Saginaw Valley State University 13.St. Clair Community College 14.Eastern Michigan

17. UM Flint Town Hall on Enrollment, 4/21/2015 17 Top choices for next institution after UM Flint – 3.0 or higher earned GPA 1.Mott Community College 2.UM – Ann Arbor 3.Michigan State University 4.Baker College – Flint 5.Oakland University 6.Oakland Community College 7.Lansing Community College 8.Central Michigan University 9.Grand Valley State University 10.Ferris State University

18. UM Flint Town Hall on Enrollment, 4/21/2015 18 Students are Leaving with Lower Estimated Family Contributions in Recent Years

19. UM Flint Town Hall on Enrollment, 4/21/2015 19 Student financial resources (EFC)

20. UM Flint Town Hall on Enrollment, 4/21/2015 20 Student financial resources (EFC)

21. UM Flint Town Hall on Enrollment, 4/21/2015 21 Average EFCs Differ by Destination

22. UM Flint Town Hall on Enrollment, 4/21/2015 22 Students are Leaving with Higher GPAs in Recent Years

23. UM Flint Town Hall on Enrollment, 4/21/2015 23 Average GPAs Differ by Destination

24. UM Flint Town Hall on Enrollment, 4/21/2015 24 Virtually all students who left did so in good academic standing

25. UM Flint Town Hall on Enrollment, 4/21/2015 25 Retention and student success discussion 1.How role do UM Flint faculty play in raising retention and graduation rates? 2.What stood out from the data and information you saw today? 3.How can students become connected to their academic interests at the point of entry, rather than later in their academic careers? 4.What are the ways the UM Flint can create a supportive and vibrant campus life for its students that supports academic excellence, student engagement, traditions, etc.?

26. Considering “optimal” enrollment: Background and Discussion

27. UM Flint Town Hall on Enrollment, 4/21/2015 27 How can we consider the “optimal” enrollment for UM Flint? Optimally, an institution’s enrollment is comprehensively developed and is based on a strategic, integrative plan that includes the identification, attraction, selection, encouragement, registration, retention, and graduation of targeted student segments. The quality of the students’ collegiate experience is based largely on the academic environment, operational excellence of the institution’s transition programs, student services, and personal development opportunities. Huddleston, T., Jr. (2000). Enrollment Management. New Directions in Higher Education. Fall 2000, No. 111, p. 65.

28. UM Flint Town Hall on Enrollment, 4/21/2015 28 Enrollment by level 2010 – 2014 Source: UM Flint Institutional Assessment, Fawn Skarsten

29. UM Flint Town Hall on Enrollment, 4/21/2015 29 Enrollment share by level 2010 – 2014 Source: UM Flint Institutional Assessment, Fawn Skarsten

30. UM Flint Town Hall on Enrollment, 4/21/2015 30 Undergraduate enrollment by segment 2010 - 2014 Source: UM Flint Institutional Assessment, Fawn Skarsten

31. UM Flint Town Hall on Enrollment, 4/21/2015 31 Undergraduate enrollment share by segment 2010 - 2014 Source: UM Flint Institutional Assessment, Fawn Skarsten

32. UM Flint Town Hall on Enrollment, 4/21/2015 32 Growth of enrollment 1.Overall, UM Flint has been growing over the last five years. –How does growth help UM Flint more fully live out its mission? –What are the challenges when considering continued growth? 2.The growth in undergraduate enrollment has been in part-time, dual-enrolled students: –Is this a positive trend? –What balance would you see as ideal between degree-seeking and non-degree students? 3.Graduate programs have grown from 15.5% to 17.4% of overall enrollment: –Would 20, 22 or 25% of enrollment be unbalanced with undergraduate enrollment?

33. UM Flint Town Hall on Enrollment, 4/21/2015 33 International enrollment 2011 - 2014 Source: UM Flint Institutional Assessment, Fawn Skarsten

34. UM Flint Town Hall on Enrollment, 4/21/2015 34 Enrollment by ethnicity share 2010 - 2014 Source: UM Flint Institutional Assessment, Fawn Skarsten

35. UM Flint Town Hall on Enrollment, 4/21/2015 35 Background of students 1.As the share of international enrollment continues to grow, is there a desired level of enrollment that represents a healthy balance of domestic, Michigan and international students? –How does UM Flint’s role as a public state institution figure into this equation? 2.Given the shifts in demographics in the United States and in Michigan, how well-positioned is UM Flint to welcome and support growing numbers of students from Hispanic and Asian backgrounds? –What are the challenges UM Flint will face in serving growing numbers of students from these groups?

36. QUESTIONS or ADDITIONAL DISCUSSION AREAS?

37. Thank you. Tom Green, Ph.D. Associate Executive Director, Consulting and SEM AACRAO