1. Part VII: Sharing Business Analyst resources across the enterprise with Business Analyst Server Getting to Know ESRI Business Analyst Fred L. Miller, PhD Murray State University

2. Presentation topics This presentation will cover:  The decision scenario for Living in the Green Lane  Relevant business GIS tools and tasks  Chapter11: Serving Business Analyst applications with Business Analyst Server  Design maps for Web-based use and create map services from them  Use the ArcGIS Server security system to define user names and roles  Create and upload Business Analyst projects to Business Analyst services  Manage user access to business GIS resources with Business Analyst Server security system  Manage access to existing workflows and create customized workflows  Access Business Analyst Server resources in client role and upload data to the system  Perform analytical tasks and execute a customized workflow in a Business Analyst Server environment  Evaluation of ROI for business GIS analysis  Business GIS learning goals and skills

3. LITGL decision scenario Having leveraged Business Analyst resources to achieve its current status as a successful national retailer, Janice and Steven wish to:  Extend business GIS applications across the enterprise  Place business GIS analytical tools at the disposal of managers to aid in decision making  Standardize business GIS procedures to ensure quality results  Create a business GIS training path for managers as they advance in the organization  Allow managers to integrate local data with Business Analyst data and tools

4. Relevant business GIS tools and tasks  Create Web-based map services supported by Business Analyst project files  Create applications with Web-based map services and processing tools  Secure data with ArcGIS and BA Server security tools  Define roles and tools for managers at different organizational levels and with varying GIS skills  Create project files and customized workflows to guide managers’ business GIS analyses  Perform specialized business GIS analysis in BA Server user role

5. Chapter 11: Serving Business Analyst applications with ESRI Business Analyst Server In this chapter, you will perform the following Business Analyst Server tasks:  Design maps for Web-based use and create map services from them  Use the ArcGIS Server security system to define user names and roles  Create and upload Business Analyst projects to Business Analyst services  Manage user access business GIS resources with the Business Analyst Server security system  Manage access to existing workflows and create customized workflows  Access Business Analyst Server resources in client role and upload data to the system  Perform analytical tasks and execute a customized workflow in a Business Analyst Server environment

6. Design Web-based maps, upload project files, and configure map services

7. Manage security and define users and roles

8. Customize workflows for managerial roles

9. Execute workflows and business tools in managerial role

10. Business GIS learning goals and skills In Part VII, you will learn to use Business Analyst Server to:  Design maps for Web-based use and create map services from them  Use the ArcGIS Server security system to define user names and roles  Create and upload Business Analyst projects to Business Analyst services  Manage user access business GIS resources with the Business Analyst Server security system  Manage access to existing workflows and create customized workflows  Access Business Analyst Server resources in client role and upload data to the system  Perform analytical tasks and execute a customized workflow in a Business Analyst Server environment

11. Evaluation of ROI for business GIS analysis The costs of this Business Analyst application are:  A Business Analyst Server license, which includes the ArcGIS Server and the Segmentation Module  The time of managers, the business GIS analyst, and the system design and maintenance staff The benefits of this Business Analyst application are:  Scale ROI from previous chapters across the enterprise  BA Server offers savings (versus two BA Desktop installations) that multiply with each additional system The estimated revenue and cost impacts are:  ROI of all applications extended across the enterprise  Cost savings of about $40,000 for each BA Desktop installation saved

12. Part VII: Sharing Business Analyst resources across the enterprise with Business Analyst Server Getting to Know ESRI Business Analyst Fred L. Miller, PhD Murray State University