1. The Business Case for RFID in Retail: It Works! BookExpo America June 2, 2007

2. Jim Lichtenberg, Lightspeed, 2007 Book Industry Response… A set of privacy principles that protect the individual and can be widely promoted in advance of implementation. 2) Ensure that no personal information is recorded on RFID tags which, however, may contain a variety of transactional data. 3) Protect data by reasonable security safeguards against interpretation by any unauthorized third party.

3. Jim Lichtenberg, Lightspeed, 2007 Success at the retail level will drive RFID use across many industries … including publishing.

4. Jim Lichtenberg, Lightspeed, 2007 THE WAL-MART TAX COMES HOME TO ROOST Since its first RFID pilot three years ago, Wal-Mart has learned a valuable lesson: RFID's ability to improve the supply chain is limited by business partners' willingness to participate. RFID The giant retailer is now focusing its radio frequency identification technology efforts primarily on in-store applications, while moving much more slowly with its distribution centers. InformationWeek InformationWeek March 26, 2007 04:35 PM

5. Jim Lichtenberg, Lightspeed, 2007 Retailers know that they need to deploy RFID successfully to address rising pressures and remain competitive; but mandate as a primary driver has been overtaken by other competing objectives making the adoption path complex and relatively undocumented. RFID adoption: business reasons as primary drivers.

6. Jim Lichtenberg, Lightspeed, 2007 A clear relationship exists between pressure to improve profitability and the application of RFID, resulting in improved competitive performance. Retailers set strategies and take actions primarily around maximizing visibility -- improving process management, and increasing customer satisfaction.. 73% of Best-in-Class retailers who are using RFID have staff familiar with the technology devoted to studying further business process improvement opportunities.

7. Jim Lichtenberg, Lightspeed, 2007 Touches in the Lifecycle of a Book

8. Jim Lichtenberg, Lightspeed, 2007

9. … BGN Wins Prestigious RFID Visionary Award at 2006 RFID Breakthrough Awards BGN CEO Matthijs Van Der Lely Recognized for Leadership in RFID … Matthijs Van Der Lely, chief executive officer of Boekhandels Groep Nederland (BGN), the Netherlands' largest book retailer, has been awarded the RFID Visionary Award for 2006 at the RFID Breakthrough Awards. Nominations for this year's awards were received from six continents and were from a wide range of industry sectors, including retail, libraries, logistics, healthcare, construction and aviation. …Nominations for this year's awards were received from six continents and were from a wide range of industry sectors, including retail, libraries, logistics, healthcare, construction and aviation.

10. Jim Lichtenberg, Lightspeed, 2007 Computerworld 2007 On behalf of the Computerworld Honors Program ®, which is governed by the Computerworld Information Technology Awards Foundation, I am pleased to confirm that your Case Study for "Selexyz 'SmartStores'" has been received and approved as a "Laureate" for 2007. Computerworld Honors Program Computerworld Honors Program