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Meditech – A User Perspective & Requirements
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Hospitals: Proxy for India’s healthcare boom
The Healthcare Delivery Market in India pegged at around US$ 38 billion in 2008, compared to US$ 7.7 billion Pharmaceuticals Industry and offers a huge growth opportunity India has 17% of the world's population, but one of the poorest healthcare infrastructures among growing economies and the lowest spend on healthcare (~5% of GDP) Demographic changes, improving income levels, changing lifestyles, and rising insurance penetration etc will result in a rise in discretionary spending on healthcare Accessible, reliable and affordable healthcare continues to be a challenge Opportunity in healthcare being significantly leveraged by private healthcare providers Expected to generate employment opportunities for 9 million people by 2012 15% 2
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Evolution of Healthcare in India
India: Per Capita Income over the last few years (USD) Percentage share of India in world health parameters Per capita health expenditure – $33 compared to $ 2,548 in US Source: FICCI and Ernst & Young (2008) Healthcare parameters per ‘000 population Distribution of Private Healthcare Providers US has 3.2 beds per 1,000 population and spends ~ US$ 2 trillion on healthcare Source: FICCI and Ernst & Young (2008). Source: FICCI and Ernst & Young (2008) 3
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Cost of Important Procedures (US $) Key drivers for the growth
India: Potential to become the Global Healthcare destination Overview Cost of Important Procedures (US $) Medical value travel is one of the most lucrative segments of the healthcare sector and is expected to grow into a US$ 1.5 billion industry by 2010 Potential to contribute US$ 1.2 – 2.4 billion additional revenue for up-market tertiary care hospitals by 2012, and will account for 3 – 5% of total healthcare market US UK Thailand Singapore India 100,000 1,60,000 250,000 300,000 48,000 38,000 41,726 30,000 292,470 200,000 50,109 18,000 14,250 10,500 62,500 75,000 8,000 10,000 15,312 13,000 150,000 140,000 25,000 12,000 4,800 30,000 69,000 5,000 5,200 Heart Surgery Heart Valve Replacement Bone Marrow Transplant Liver Transplant Knee Replacement Hip Replacement Key drivers for the growth Issues Inadequate healthcare Infrastructure Unstructured medico legal jurisdiction Indians hospitals’ standards below par against the Global benchmarks of care Lack of Accredited Hospitals and follow up care Quality Healthcare at fraction of the cost Availability of Skilled Doctors & Hospitals Good reputation of Indian Doctors Upsurge of Lifestyle diseases 4 4
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Health Insurance One of the fastest growing free economy
Growing share of urban middle class households Health insurance market size (USDm) CAGR: 32% Health Insurance market in India is expected to grow at a CAGR of 32% to reach a market size of Rs. 27,930 crore by FY15 One of the fastest growing free economy Ranked 4th largest economy in the world in terms of purchasing power parity Higher service mix, increasing urbanization Overall penetration at 2%. Growth driven by: a) increasing awareness, b) soaring healthcare costs and c) demographic profile of the people Source: CRISIL Research 5 5
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Applications of Medical Textiles
Applications range from the simple cleaning wipes to the advanced barrier fabrics used for operating rooms New cost-effective ways to protect both hospital staff and their patients from bacteria; viruses & body fluid invasions in Operating room environments are being developed Pre-operative & Post operative (High compression stocking, casting/splints, wound dressing) Surgical & Operative (sutures, implants, grafts, patches, mesh, wound dressing) 6
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Product Business division in medical textile categories September 2010
High Margin Low volumes Product Commodity Concept Critical path Implant Critical Consumable Critical disposable Non Critical disposable Non-critical consumable Hygiene Low Margin High volumes 7
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Business division in medical textile categories…contd.
September 2010 Business division in medical textile categories…contd. IMPLANTS Vascular Graft/ Endovascular Stent Soft Tissue patch Hernia Repair implants- Plugs/ Mesh Sutures Local drug delivery systems Dura substitute Orthopedic implants Critical – Consumables Vascular Support System Compression Stocking & garments, Sequential compression Pump. Orthopedic Support System Casting, Knee braces, Splints neck pads, Bandages etc. Extracorporeal Devices Anti- Embolical Stockings, Sutures 8
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Critical Disposable Textiles:
September 2010 Business division in medical textile categories…contd. Product Commodity Concept Critical path Implant Critical Consumable CRITICAL DISPOSABLE Non Critical disposable Non-critical consumable Hygiene Critical Disposable Textiles: OT Gowns Drapes and Wraps Isolation kits Swipes Swabs – cotton based Wound Dressing 9
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September 2010 Business division in medical textile categories…contd. Product Commodity Concept Critical path Implant Critical Consumable Critical disposable Non Critical disposable Non-critical consumable Hygiene Commodity Cotton Gauze Cotton roll Adhesive tapes (Plaster, Band-aid etc) Cohesive tapes Cotton balls Surgical swabs Tissues/ wipes Crepe bands Compression bands – adhesive, cohesive. Sanitary, Nappies Add………. Adult Incontinence 10
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Business division in medical textile categories…contd.
September 2010 Business division in medical textile categories…contd. Hospital Non Critical Consumables They form a large chunk of volume of usage. The pressure to dispose them is high but to manage such cost and logistic is a challenge. Fabrics which are water repellant would be preferred ones for various uniforms & bed linen Uniforms Doctors Overcoat Hospital Bed Assembly 11
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September 2010 Challenges 12
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What it means to a product Supply?
September 2010 What it means to a product Supply? Approvals of imported products from FDA, CE marking and other agencies which assures highest quality standards Indian hospitals aspiring for quality accreditation such as NABH / JCI These agencies insists on Standard products – Challenge on Indigenous suppliers to match the international standards Absence of compiled reliable data showing impact on infection control, usage of antibiotics etc. Indian hospital Industry at loss without a local supply 13
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Benefits of Quality Systems?
September 2010 Benefits of Quality Systems? Benefits for Patients Accreditation results in high quality of care and patient safety. The patients are serviced by accredited medical staff. Patient’s satisfaction is regularly evaluated. Benefits for Hospitals Accreditation to a hospital stimulates continuous improvement. It enables Hospital in demonstrating commitment to quality care. It also provides opportunity to healthcare unit to benchmark with the best Benefits for Hospital Staff It improves overall professional development of Clinicians and Para Medical Staff and promotes staff safety Benefits to paying and regulatory bodies Finally, accreditation provides an objective system of empanelment by insurance and other third parties. Accreditation provides access to reliable and certified information on facilities, infrastructure and level of care Benefits to the industry Accreditation helps in building data on the quality of the products, pattern of infection levels, usage pattern of antibiotics etc for better understanding & confidence building 14
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This is an opportunity loss!!!
September 2010 Impact of Quality Products / Service The Institute of Healthcare Improvement reported that about 800,000 surgeries are complicated by infections annually, with a $9.5 billion cost to the U.S. health care system. According to a study published in Clinical Infectious Diseases, the increased length of stay following an infection is 18 days. This is an opportunity loss!!! Despite our best practices & using good products we are still challenged! Therefore the need for better quality and innovative products coupled with service standards are the need of the hour. 15
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Requirements of Hospitals in India
Quality products while keeping costs in check New innovations to cater to growing demand Organized market with marked presence of Indian players Standards and certification in line with FDA/ UL/ CE Setting up of state of the art labs for better and faster testing of various devices/ fabrics Better logistics for improving the inventory controls of the hospitals Building confidence of the end users 16
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Hospitals are ready to reciprocate with….
Prices worthy of value Carry out joint programmes to study the feasibility of the products and do a proper cost analysis Study the pattern of infection control & monitor usage of antibiotics A total study of the complete usage cycle would help in reducing the overall spending of the hospitals TCO with the industry to reduce their costs for better results to hospitals and increased patient satisfaction. Investments as partners for collaboration in terms of defining, supporting and development of indigenous products for QPD 17
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Conclusion Healthcare is the new sunrise sector. With emergence of private players and spread to Tier II & Tier III cities there is bound to be rapid growth. Emergence of the insurance sector will aid growth of healthcare industry but put pressure on costs. Gap between Quality and Cost needs to be addressed by standards, specifications and certification. Healthcare industry is ready to collaborate with the manufacturing sector for generation of standards and conducting studies on viability and cost- effectiveness of innovative products. Ready to invest as partners for development of new products. A team-work between both the industries is a must for mutual strategic benefits 18
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Fortis Healthcare Limited
THANK YOU… Fortis Healthcare Limited 19
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