2. Healthy Lifestyles Working Group

3.  Increase the numbers at a healthy weight  Address health equity issues  Build on what we have  Integrate sectors  Track what works

4. Objective 1: Strengthen partnerships Objective 2: Expand numbers with Healthy Weight Plan (HWP) 2. Provide consistent messages across settings 3. Assess weight & 5 key behaviors accurately 4. Tailor healthy weight plan based on assessment 5. Integrate across primary care, public health and community sectors Objective 3: Improve policies & environment 6. Make p olicy/environment changes for healthy eating/active living

5.  June 2011-July 2012  Targeted lower income zip code areas of Kansas City, MO— higher risk and prevalence of obesity  Children 2-5 years  Approximately 8,900

7. Current partners-Healthy Lifestyles Working Group An additional 30+ enlisted

8. Healthier Children and Families in Kansas City Community Primary Care Public Health

10.  Quick way to remember what is important  Unified approach across sectors  Clear call to action  Reminder that healthy weight is contingent on multiple factors  Alignment with effective evidence-based behaviors  Proven community approach that leads to healthier behaviors 9

18. Standardized Assessment BMI %tile On a typical day: 1.How many minutes does your child spend in active play/exercise? 2.How many hours is your child in front of a screen? 3.How many times does your child drink milk? 4.How many times does your child drink plain water? 5.How many times does your child usually eat fruits or vegetables?

19.  Tailored healthy weight plan for all children  Consistent across settings Primary Care Clinic Head Start WIC Other

20. Primary Care Public Health Community

21.  In our hospital  In our child care settings  In our schools  In other community settings and public places

22.  What We Want: Planned and staged approach Highlight bundle and each message separately over time Lot of bang for not too many bucks Coordinated effort with our partners Generate desire for all to participate Means to track our reach Generate attention to the targeted behaviors Increased awareness  improved behaviors  increased proportion of people at a healthy weight