1. Delhi Session, 16. 18.01. Jan. 2013 Valerie Bahr Steinbeis-Europa-Zentrum, Germany The Network as a Brand

2. Delhi Session, 16. 18.01. Jan. 2013 2. Common Rules of Understanding - the Code of Conduct Valerie Bahr, Steinbeis-Europa-Zentrum, Germany

3. Title of the presentation | Date |3 Code of Conduct V.Bahr Why a Code of Conduct? Around 70% of failed international business agreements is due to cultural issues! In order to reduce this figure, the Network itself needs to be capable to work as an international Network Standard practices help to define a common denominators in order to reduce misunderstandings and achieve more and better results for Network clients

4. Title of the presentation | Date |4 Code of Conduct V.Bahr What is the Code of Conduct? = set of rules governing the behaviour in the Enterprise Europe Network, regulating the relationships at all levels, in particular the ones between: Network partners to Clients, Network partners to other partners within the Network, Enterprise Europe Network to other EU business related Networks

5. Title of the presentation | Date |5 Code of Conduct V.Bahr Relationship with clients

6. Title of the presentation | Date |6 Code of Conduct V.Bahr Relationships with clients Clients’ interests first Be open and transparent Be responsive Uphold clients’ confidentiality Ensure a proper follow-up

7. Title of the presentation | Date |7 Code of Conduct V.Bahr Relationship with the overall Network

8. Title of the presentation | Date |8 Code of Conduct V.Bahr Relationships with the overall Network Be responsive and responsible in correspondence Behave professionally Contribute to the spirit of the Network

9. Title of the presentation | Date |9 Code of Conduct V.Bahr Relationship within the consortium

10. Title of the presentation | Date |10 Code of Conduct V.Bahr Relationships within the consortium Create a common consortium identity Be aware of colleagues’ expertise Keep in regular contact Share important information

11. Title of the presentation | Date |11 Code of Conduct V.Bahr Relationship with other EU business related networks

12. Title of the presentation | Date |12 Code of Conduct V.Bahr Relationships with other EU business-related networks Be knowledgeable about services of other EU business-related networks Be proactive Be cooperative Signpost clients

13. Title of the presentation | Date |13 Code of Conduct V.Bahr 1. Charter 2. Code of Conduct 3. Practical Guidance paper

14. Title of the presentation | Date |14 Code of Conduct V.Bahr Core values Professionalism Adding-value Relationships Trust Networking Encouragement Responsiveness

15. Title of the presentation | Date |15 Code of Conduct V.Bahr

16. Title of the presentation | Date |16 Code of Conduct V.Bahr

17. Title of the presentation | Date |17 Code of Conduct V.Bahr

18. Title of the presentation | Date |18 Code of Conduct V.Bahr … and the relationship with the EACI? Agreed Working Practices paper Work in progress One follow-up action: Operational Manual of the Enterprise Europe Network

19. Thank you Valerie Bahr