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Published byJustin Cunningham Modified over 9 years ago
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Gambling for a better life… Stay in village for a better life…
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Village tourism is a solution to end poverty Ministry of Tourism and Creative Economy Republic of Indonesia provide 6,000 – 8,000 USD grant to each village chippingin.wordpress.com 201310.3 million 980 YearTotal Fund (USD) # of Villages being supported 20142000
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visits low only <10% can sustain
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Tourism villages cannot grow further due to lack of promotion Government officials said…
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Information is hard to find online Time is wasted in planning and booking process Travelers said…
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DesaDeso is established as a Marketplace that makes it easier for traveler to discover, plan, book a village trip, online
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We connect and collaborate with stakeholders to deliver the experience Tour operator, transportation services, insurance, hotel, travel planner and agent, government, school, event organizer
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We engage villager as business owner to deliver the value Subject expert, storyteller, homestay provider, tour guide, event organizer
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We market to potential customers Students field trip, urban family weekend getaways, corporate outbound training
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Children age 5-19 in major cities, middle class, who travel to village with their family Average budget spent per traveler (Indonesian) # of travel /person /per year 530 thousand 58.5 USD 2x market size 62 million USD
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Y1 Y2 Y3 20 80 200 20 50 100 20,064 200,635 1,003,177 502 1,254 2,508 Year#of villagesAverage visit/mo/ village DesaDeso revenue (commission fee USD 4.18/visit) Per village revenue (income USD 25/visit) business projection
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AnggunCatur PWKevin Social business Product development Community building Digital marketing Web and mobile Social media strategy Finance Business development Client relationship DesaDeso team
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Refine our strategy to be aligned with their progress Connect with government & private sectors who has provided initial support for Tourism Villages Research, profiling and initiate partnership with Villages Version 1.0 What’s next? We need help to…
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www.desadeso.com
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