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Lecture#8 Travel & Tourism Industry Structures (on the example of UK)
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The Travel & Tourism Industry Travel and tourism is one of the world’s largest industries The two aspects of the industry can be viewed separately, as many of the players are involved in both Let’s look at each part of the industry on its own
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Parties of the Travel Industry
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Distributors
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The people, groups or firms that deliver the products and services of travel to consumers. These include: travel agents (business and leisure) travel operators selling direct to the consumer firms selling on the Internet call centres handling customer service
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Regulatory Bodies
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Organisations set up to oversee the industry : Governmental bodies, ministries and state committees.
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Public Sector Organisations
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Government departments with responsibility for the industry: Department for Transport (DfT) Department for Culture, Media & Sport (DCMS) Foreign and Commonwealth Office (FCO)
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Transport
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Delivery of travel products and services by: Road Air Sea Rail
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Other Industry Players
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Insurance firms and car hire companies: Insurers provide cover for goods, services and people Car hire providers meeting onward travel needs of business and leisure customers
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Tourism Industry
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Accommodation, Tour Operators & Distributors Providing the ‘nuts and bolts’ of the industry: Hotels, villas, apartments, camping parks Packages of travel tours to popular locations Selling the travel product/service to individual and business consumers
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Tour Operators Four dominant firms TUI (Thomson) First Choice MyTravel Thomas Cook All vertically integrated, operating at more than one level in market
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Tour Distributors Usually includes business and leisure travel agents: Some large and well-known Some small and independent Others in niche parts of market Can you think of examples of each?
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Tourism Agencies Tourist boards and offices: Promoting Britain to overseas customers (Visit Britain) Promoting regions of the UK to overseas and domestic customers Providing information to customers (Tourist Information Centres)
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Conference/Exhibition Organisers The importance of location Value and service at venues The role of sponsorship Customer care
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Regulatory Bodies Consortium of Independent Tour Operators Federation of Tour Operators People1st (Skills Council for Tourism, Hospitality and Leisure) Regional Development Agencies (RDAs)
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Other Industry Players The Tourism Alliance represents industry views to the government Other firms in industry, such as insurance companies and car hire firms
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Home task!!! Answer the questions and prepare a report on following themes: Can you name the tour operators of Tajikistan? What governmental organization is responsible for tourism development in RT? What are the main functions of tour operators?
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