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Published byJennifer Greene Modified over 9 years ago
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Skyline Bakery and Cafe Planning for the Future
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Company Information Founded in Boston by Samir Taheri in 1985 Expansion plans − Rhode Island − Virginia Awards received this year − Golden Bakery Award − Cuisine Excellence
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Mission To provide a nutritious, satisfying, and delicious experience for each of our customers in a relaxing and temptingly aromatic environment.
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Project Goals To develop a culinary presence throughout the East Coast To expand operations in a manner that maximizes profit while providing outstanding service to customers
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Expansion Plans 2009 − Rhode Island and Virginia 2010 − New Hampshire and New Jersey 2011 − West Virginia and Ohio 2012 − New York and Connecticut
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Competitive Analysis Strengths − Outstanding reputation for quality service − Nationally recognized chefs Weaknesses − Inexperience in marketing in new locations
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Related Documents Marketing plan − Janet Liu/555-9012 Budget − Lucinda dePaolo/555-9019
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