1. metatorial services inc * 206 706 3078 * info@metatorial.com What to Shout about Information Management Bob Boiko President, Metatorial Services Affiliate Professor U. Washington iSchool Bob@metatorial.com

2. metatorial services inc * 206 706 3078 * info@metatorial.com Bob Boiko Consultant –Boeing, Motorola, Microsoft, Honeywell –UN World Food Program, Edgerton Foundation Author –CM Bible –Laughing at the CIO Teacher –iSchool, University of Washington –The iSchool CMS Curriculum –MSIM Program Business Man –CM Pros –Metatorial Services Programmer –Database and XML systems

3. metatorial services inc * 206 706 3078 * info@metatorial.com What to Tell Every Executive who will Listen And especially the ones who wont!

4. metatorial services inc * 206 706 3078 * info@metatorial.com Get a Strategy! If we deliver the right information to the right people in the right way, it will help us meet our goals.

5. metatorial services inc * 206 706 3078 * info@metatorial.com Put an I in IT! Neither needs to be bigger! Take back the words Become what the words imply Take a long view Put value on information

6. metatorial services inc * 206 706 3078 * info@metatorial.com Study Information! http://www.papaki.panteion.gr/teuxos21/images/baby_paper.gif How do people look for it? What makes it good? Who gives and who gets? Whats worth the expense?

7. metatorial services inc * 206 706 3078 * info@metatorial.com Lead, Damn it! * Your team * Your peers * Your bosses * Their bosses

8. metatorial services inc * 206 706 3078 * info@metatorial.com Whats this got to do with Content Management?

9. metatorial services inc * 206 706 3078 * info@metatorial.com Whats this got to do with you? You can be the information guys! –Know why information matters –Have a strategy for collection and distribution –Be able to organize it for collection and distribution –Build or have the systems built You can expand your mandate –From collections to repositories –From repositories to CM systems –From distribution to publication –From publication to creation

10. metatorial services inc * 206 706 3078 * info@metatorial.com Want More? Metatorial.com –CM Bible/ Laughing at the CIO –White papers, Presentations –Recorded Lectures and Courses –CM Design Tools –Workshop: Taming the Content Beast iSchool.washington.edu –Distance learning –Research –Summer IA Institute CMProfessional.org –BC Chapter –Folks just like you!