1. Quality Criteria Meeting in Paderborn Chair of Business and Human Resource Education II Prof. Dr. Marc Beutner EU-StORE: QUALITY CRITERIA MEETING in Paderborn, Germany 1 st - 3 rd of July 2015 The EU-StORe project – Steps ahead! – Valorisation plan

2. Valorisation combines the testing and dissemination of the encompasses the sustainable application of these results and improves the return on public and private investments in VET 2 Valorisation combination Valorisation combination Dissemination of project results Exploitaton of project results Testing of project results

3. Dissemination means spreading results, e.g. products and especially information and a dissemination strategy should be focused during the lifecycle of the EU-StORe project. 3 Dissemination Products information database material criteria

4. Creating multipliers Mainstreaming and multiplication of EU-StORe outputs are the core activities of exploitation which is usually done, when the development is completed. 4 Exploitation Project results Address policy makers and decision makers Adoption of materials by endusers

5. 5 Need to … define target groups Identify appropriate communication channels address newspapers / press / journals provide media lists twitter social media direct contact websites poster broschures flyer newsletters leaflets presentations

6. 6 Example: Valorisation Plan

7. 7 Example: Website http://eustore.eduproject.eu/de/

8. 8 Example: Press releases via Websites http://www.portalderwirtsch aft.de/pressemitteilung/2347 61/qualitaetsstandards-fuer- offene-bildungsmaterialien- das-eu-projekt-eu-store- macht-es-moeglich.html

9. 9 Example: EU-Store flyer

10. 10 Example: EU-Store newsletter

11. 11 Example: EU-Store social networks I Every partner created a separate facebook page about EU-StORe! https://www.facebook.com/pages /European-Standard-for-Open- Education-and-Open-Learning- Resource/1617464355148260?sk= timeline

12. 12 Example: EU-Store social networks II Every partner created a separate twitter account concerning EU-StORe! https://twitter.com/EUStORe

13. – National newspapers – Regional newspapers – Relevant industry/sector magazines – Relevant sector online publications – Relevant EU publications Please have a look in your country as well … 13

14. Contact Prof. Dr. Marc Beutner Tel:+49 (0) 52 51 / 60 - 23 67 Fax:+49 (0) 52 51 / 60 - 35 63 E-Mail:Marc.Beutner@uni-paderborn.de Jennifer Schneider, M. Sc. Tel:+49 (0) 52 51 / 60 - 54 37 Fax:+49 (0) 52 51 / 60 - 35 63 E-Mail:Jennifer.Schneider@wiwi.upb.de Dipl.-Volksw. Lara Melissa Fortmann Tel:+49 (0) 52 51 / 60 - 54 31 Fax:+49 (0) 52 51 / 60 - 35 63 E-Mail:Melissa.Fortmann@uni-paderborn.de Universität Paderborn Department Wirtschaftspädagogik Lehrstuhl Wirtschaftspädagogik II Warburger Str. 100 33098 Paderborn http://www.upb.de/wipaed http://www.eustore.eduproject.eu 14