1. North Carolina Printing Graphic Strategic Planning Meeting for Secondary Education March 13 th, 2009 Hawthorne Hotel, Winston Salem NC

2. Introductions and Welcome

3. Today’s Objective To develop content for a strategic plan for North Carolina Public Schools in the area of Printing Graphics.

4. Agenda Introductions and Welcome 8:30 to 8:45 David Wehbie Missions and Objectives 8:45 to 9:15 Bob Witchger Environmental Scan (External) 9:15 to 10:15 Jeff Stoudt Environmental Scan (Internal) 10:30 to 11:30 David Barbour S.W.O.T. Analysis 11:30 to 12:30 Bob Witchger Lunch 12:30 to 1:30 Strategic Formation 1:30 to 2:00 Jeff Stoudt Strategic Implementation 2:00 to 2:30 David Wehbie Evaluation and Control 2:30 to 2:45 Bob Witchger Wrap-up and Next Steps 2:45 to 3:00 David Barbour Break 10:15 to 10:30

5. The Strategic Planning Process Mission & Objectives Environmental Scanning Strategy Formulation Strategy Implementation Evaluation & Control

6. The Strategic Planning Process Mission & Objectives

7. Mission What do you think our mission is? Based upon your specific area, what do you think our mission should be? Sticky pad Activity:

8. Objectives What do you think our objectives should be? Based upon your specific area, what do you think our objectives should be? Sticky pad Activity:

9. The Strategic Planning Process Mission & Objectives Environmental Scanning

10. Environmental Scan External Scan will focus on issues outside the secondary classroom. Internal Scan will focus on issues inside the secondary classroom.

11. Environmental Scan Process The question will be presented and then some information related to that question will be provided. A Sticky Pad activity will be conducted for your input. An group discussion on the data provided by the group will be conducted and a consensus will be reached if possible.

12. External Environmental Scan Sticky Pad activity: Presentations by PICA, NCDPI, & PrintED What jobs do you see now and in the future for high school students with some skills training and then post-secondary degrees. What are the present and future career and employment opportunities in the print media field in North Carolina and the U.S.

13. External Environmental Scan Sticky Pad activity: Presentations on Perkins NC State plan & NC Core 21. What are some present and future governmental actions affecting your business in NC & US? What are the present and future governmental actions affecting education (secondary and post secondary) in NC & US

14. External Environmental Scan Sticky Pad activity: Presentation by PICA What type of jobs are available in your area for High School students with some skills training and then post-secondary degrees? What are the present and future demographics in the print media industry in NC & US?

16. The Strategic Planning Process Mission & Objectives Environmental Scanning

17. Environmental Scan External Scan will focus on issues outside the secondary classroom. Internal Scan will focus on issues inside the secondary classroom.

18. Internal Environmental Scan Sticky Pad activity: Presentations by NCDPI & PrintED What curriculum or training materials are used within your organization? What current curriculum is used today in secondary and post-secondary education?

19. Internal Environmental Scan Sticky Pad activity: Presentations by NCDPI 1. Post-secondary – what equipment do you used and is that being used in secondary compatible for training? 2. Industry – what equipment listed in survey is compatible with your business needs? What equipment is used in secondary and post-secondary education today?

20. Internal Environmental Scan Sticky Pad activity: Presentation by NCDPI What certifications/experience would be required for the specific employment in your organization or post-secondary instructor qualifications? What are the current capabilities of faculty? (i.e. experience, certifications, licensure…) Presentation by PrintED

21. Internal Environmental Scan Sticky Pad activity: Presentation by NCDPI What certifications/experience would be required for the specific employment in your organization or post-secondary instructor qualifications? What are the current capabilities of faculty? (i.e. experience, certifications, licensure…) Presentation by PrintED

22. Internal Environmental Scan Sticky Pad activity: What opportunities do you provide, or could be provided for high school students to get industry exposure? What opportunities exist for students to be exposed to industry while still in high school? (i.e. work experience, internships, SkillsUSA) Presentation NCDPI

23. S.W.O.T Analysis A SWOT analysis takes the information from an environmental scan and is used to identify Strengths (S), Weaknesses (W), Opportunities (O), and Threats (T) associated with the implementation of this strategic plan. We will use our environmental scans to quickly identify what we feel could be a Strength, Weakness, Opportunity, or a Threat.

24. S.W.O.T Analysis Sticky Pad activity: 1. What do you see as a Strength of providing print media curriculum and training to secondary students? 2. What do you see as a Weakness in providing print media curriculum and training to secondary students?

25. S.W.O.T Analysis Sticky Pad activity: 3. What do you see as an Opportunities gained by providing print media curriculum and training to secondary students? 4. What do you see as possible Threats to successfully providing print media curriculum and training to secondary students?

27. The Strategic Planning Process Mission & Objectives Environmental Scanning Strategy Formulation

28. Strategic Formation Based upon our last meeting, our plan focused on the following areas: 1. PrintED certified Programs 2. PrintED certified Teachers 3. PrintED aligned curriculum 5. Articulation with community colleges and universities. 4. PrintED certification test or NCDPI Assessment complied from vendors will be used as EOC for courses.

29. Strategic Formation 1. PrintED certified Programs All North Carolina High School Printing Graphic Program will become PrintED certified as required by the State Board of Education within a three year period.

30. Strategic Formation 2. PrintED certified Teachers All North Carolina High School Printing Graphic Teachers will become PrintED certified as required by the State Board of Education within a three year period.

31. Strategic Formation 3. PrintED Aligned Curriculum All North Carolina High School Printing Graphic programs will use outside vendor curriculum that is aligned with the PrintED Standards. This will be written into the new CTE Standard Course of Study.

32. Strategic Formation Proposed NCDPI-PrintED curriculum Introduction to Graphic Communications Offset Press Operations Binding and Finishing Digital File Preparation Advertising and Design In this model there is one basic course and then the student/LEA has the choice which area of Printing Graphics to pursue. LEAs that have lots of press equipment that is industry acceptable may opt to offer the Offset Press Operations and Binding and Finishing course. Programs that do not have industry acceptable press equipment may choose to go the Digital File Preparation and Advertising and Design route.

33. Strategic Formation Due to cost associated with PrintED, the certification test is optional. A NCDPI statewide assessment will be created by using vendor curriculum test items to create a validated secure Post-Assessment item bank. A Post-assessment test will be created by NCDPI for each course and follow the normal NCDPI process. 4. PrintED certification test or NCDPI Assessment complied from vendors will be used as EOC for courses.

34. Strategic Formation Community College articulation process: 5. Articulation with community colleges and universities. 1. Students must pass each course with a grade of a “B” and must take and pass the PrintED certification for that course. 2. Students must be admitted into the program to get the articulated credit.

35. Strategic Formation University articulation process: 5. Articulation with community colleges and universities. 1. Students must pass each course with a grade of a “B” and must take and pass the PrintED certification for that course. 2. Students must be admitted into the program to get the articulated credit. 3. Students must submit request for “credit by exam” from instructor and pay fee. The PrintED certification will take the place of the Teacher generated exam.

36. The Strategic Planning Process Mission & Objectives Environmental Scanning Strategy Formulation Strategy Implementation

37. Strategic Implementation Implementation will require the following: 1.The strategic plan will be completed and sent to the NC State Board of Education for review and approval. 2. The CTE Standard Course of Study will be modified to reflect the PrintED requirements. 3. NCDPI Licensure Department will be updated on new Printing Graphic Teacher requirements.

38. Strategic Implementation (continued) 4. School Systems will be notified and teachers will be provided information on how to comply with the new PrintED requirements to include information sessions. 5. Articulation with community colleges and universities will be written and implemented.

39. The Strategic Planning Process Mission & Objectives Environmental Scanning Strategy Formulation Strategy Implementation Evaluation & Control

40. Evaluation and Control Evaluation and control will consist of the following metrics: 1.The number of PrintED certified programs and student enrollment. 2. The number of PrintED certified teachers. 3. The number of students obtaining PrintED certifications. 4. The number of students obtaining articulated credit and from where.

41. Wrap-up and Next Steps