1. Weil, Gotshal & Manges LLP Footer / document number goes here Gamify But Use Your Powers for Good Not Evil Valary Oleinik valary.oleinik@weil.com

2. http://about.me/valary

3. “Gamification is using game- based mechanics, aesthetics and game thinking to engage people, motivate action, promote learning, and solve problems.” http://karlkapp.com/books/

4. http://meetingchange.wordpress.com/2013/01/23/gamification-framework-for-meetings/

5. “If a business can identify the goals it shares with its audience or provides its audience with goals that are meaningful to them….” http://www.gartner.com/it/products/research/media_products/gamify/index.jsp

7. Nike+ FuelBand launches in 2012 Within 2 years, over 400 billion points earned; equivalent of 44 million marathons

8. “When money is used as an external reward … the subjects lose intrinsic interest … can reduce a person’s longer-term motivation….” http://www.danpink.com/books/drive

9. Like caffeine, extrinsic wears off

10. Autonomy Purpose Mastery Motivated, Productive and Happy Connected

11. http://www.bunchball.com/resources

12. LinkedIn Is Gamified?

14. gamification.co http://www.gamification.co/

15. Peer Appreciation Game from DueProps https://dueprops.com/

16. Play to learn … and have fun

17. X Microsoft Word Training

18. 1 1 4 4 2 2 3 3 5 5 6 6 7 7 8 8 9 9 10

19. O X X Phone Training

21. O X X O X LMS Training

22. Search events Launch modules Register for class Access knowledge bank View transcript

23. O X X O XO X Customer Service Training

24. Exploring Our Customer Service Universe Exploring Our Customer Service Universe: Moving Beyond Expectations

25. Collaborative Intrinsic Multiplayer Campaign Emergent Player Engagement Model Competitive Extrinsic Solitary Endless Scripted

27. Discussion Posts Completed Activities Make My Day emails Leaderboard

28. Sponsor Progress Page

29. Weil, Gotshal & Manges LLP 5 Takeaways ￭ Know your goals ￭ Know your audience ￭ Add value not work ￭ Start small ￭ Have fun

30. Weil, Gotshal & Manges LLP Footer / document number goes here So What Do You Think? Valary A Oleinik valary.oleinik@weil.com