1. Module 17A Theory on 6-phase model Estimated time: 30 minutes

2. 6-phase process

3. 6 Phases 1.Preparation 2.The red carpet 3.Presentation of problem/possibility 4.Idea generation 5.Professional input 6.The blue carpet D: Byrge, C. (2010). Conceptualisation of creativity practices through action research: The case of the creative platform at aalborg univeristy, Aalborg University

4. 1. Preparation Plan everything ahead (process script) Physical environment should support mental environment Make it possible for you to engage 100% without loosing control D: Byrge, C. (2010). Conceptualisation of creativity practices through action research: The case of the creative platform at aalborg univeristy, Aalborg University

5. 2. The red carpet D: Byrge, C. (2010). Conceptualisation of creativity practices through action research: The case of the creative platform at aalborg univeristy, Aalborg University Forget what we just did / have been thinking about Get use to engagement instead of reflection Practise: No-experienced judgement, Parallel thinking, Task focus and Horizontal thinking

6. 3. Presentation of problem/possibility D: Byrge, C. (2010). Conceptualisation of creativity practices through action research: The case of the creative platform at aalborg univeristy, Aalborg University Difficult to be creative on: religion, traditions, culture and organisation Bascom, W. (1969). Creativity and style in African art. In D. P. Biebuyck (Eds.), Tradition and creativity in tribal art, Berkeley, University of California Press Maduro, R. (1976). Artistic creativity in Brahmin painter community, Research monograph 14, Berkeley, Center for South and Southeast Asia Studies, University of California Silver, H. R. (1981). Calculating risks: The socioeconomic foundations of aesthetic innovaiton in an Ashanti carving community, Ethnology, 20, 101-114 Mar’i, S. K., & Karayanni, M. (1983). Creativity in Arab culture: Two decades of research, Journal of Creative Behavior, 16, 227-238 Ludwig, A. M. (1992). Culture and creativity, American Journal of Psychotherapy, 46, 454- 469

7. 3. Presentation of problem/possibility Problem definition should be: open ended and allow for originality Runco, M. A. & Sakamoto, S. O. (1999). Experimental studies of creativity. In R. J. Sternberg, Handbook of creativity, New York, Cambridge University Press

8. 3. Presentation of problem/possibility Problem should be presented: Short and precise D: Byrge, C. (2010). Conceptualisation of creativity practices through action research: The case of the creative platform at aalborg univeristy, Aalborg University

9. 4. Idea generation Pragmatic tools for creativity: Word-stimuli, Picture-stimuli, Principle-stimuli, Provocation-stimuli, Personanalogy-stimuli etc. 3D case as practice for following task: D: Byrge, C. (2010). Conceptualisation of creativity practices through action research: The case of the creative platform at aalborg univeristy, Aalborg University 3D caseTask 3D caseTask

10. 5. Professional input Horisontal Transfer Defining Problem Horisontal Search 1. Principal Level 2. Practical Level3. Practical Level D: Byrge, C. (2010). Conceptualisation of creativity practices through action research: The case of the creative platform at aalborg univeristy, Aalborg University

11. Choosing the radical ideas D: Byrge, C. (2010). Conceptualisation of creativity practices through action research: The case of the creative platform at aalborg univeristy, Aalborg University Ideas we have seen before Radical new ideas Beerkeg made of Zink Beerkeg made of rubber Beerkeg made of paper

12. What professional input do we need to finish this idea? D: Byrge, C. (2010). Conceptualisation of creativity practices through action research: The case of the creative platform at aalborg univeristy, Aalborg University Beerkeg made of paper Knowledge on papermaterials Knowledge on paperconstructions Knowledge on paper in food packaging

13. We need to find such professional input D: Byrge, C. (2010). Conceptualisation of creativity practices through action research: The case of the creative platform at aalborg univeristy, Aalborg University Knowledge on papermaterials Knowledge on paperconstructions Beerkeg made of paper Knowledge on paper in food packaging

14. Applying the professional input Once the professional input is found a new idea generation should take place D: Byrge, C. (2010). Conceptualisation of creativity practices through action research: The case of the creative platform at aalborg univeristy, Aalborg University 4. Phase Idea generation 5. Phase Professional input

15. 6. The blue carpet Prepare the participants for reality Break with: No-experienced judgement, Parallel thinking, Task focus and Horizontal thinking D: Byrge, C. (2010). Conceptualisation of creativity practices through action research: The case of the creative platform at aalborg univeristy, Aalborg University